F1 Sponsors & Brand Partnerships Page 32

Latest News

Zhou Guanyu announced as HSBC China ambassador

Zhou Guanyu announced as HSBC China ambassador

Alfa Romeo's driver Zhou Guanyu has been announced as HSBC Bank China's latest brand ambassador. The partnership will see HSBC use Zhou's profile to encourage the youth to pursue their...

Formula One extends presence in Brazil with dual partnership

Formula One extends presence in Brazil with dual partnership

Formula One has extended its partnership with Bandeirantes, Brazil for a further three years, which will see the latter continue to hold the exclusive broadcast rights of F1 in Brazil...

Alfa Romeo announce ASSOS partnership

Alfa Romeo announce ASSOS partnership

Swiss Formula One team Alfa Romeo have teamed up with Swiss high-precision cycling equipment supplier ASSOS. The partnership will see ASSOS provide the team with cycling apparel, which is aimed...

Formula One renews Gfinity partnership

Formula One renews Gfinity partnership?

Gfinity to continue supporting the F1 Esports Series. Gaming and esports company Gfinity has renewed and expanded its partnership with Formula One for an additional year. The extension of the...

Aston Martin announce V10 R-League line-up

Aston Martin announce V10 R-League line-up

Aston Martin's esports team will be heading into the V10 R-League 2022 with a brand new line-up. The new line-up will see Alejandro Sanchez and Simon Weigang join Maunel Biancolilla...

Alpine extend Roland DG partnership

Alpine extend Roland DG partnership

French Formula One team Alpine have announced an extension to their partnership with Japanese computer peripheral equipment manufacturing company Roland DG. The partnership will see Roland DG continue as an...

Daniel Ricciardo signs deal with OKX

Daniel Ricciardo signs deal with OKX

Australian Formula One driver Daniel Ricciardo has inked a multi-year partnership with cryptocurrency trading company OKX. The agreement will see the McLaren driver join the company as a brand ambassador. ...

Alfa Romeo teams up with AximTrade

Alfa Romeo teams up with AximTrade

Hinwil based Formula One team Alfa Romeo have announced financial services provider AximTrade, who specialises in Forex and CFD trading, as an Official Partner of the team. As part of...

Formula One teams up with PATRÓN Tequila

Formula One teams up with PATRÓN Tequila

Bacardi-owned tequila brand PATRÓN Tequila has signed a partnership deal with Formula One. The agreement will see PATRÓN Tequila become the Official Tequila of the F1 Paddock Club, the official...

McLaren to permanently honour Senna legacy

McLaren to permanently honour Ayrton Senna's legacy

British Formula One team McLaren have announced that their Formula One race cars will permanently feature former McLaren driver Ayrton Senna's logo from the 2022 Monaco Grand Prix onwards. Regarded...

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