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Sponsorship Deals of Chicago Bulls

October 20, 2020
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The Chicago Bulls, an American professional basketball team based in Chicago, Illinois, compete in the National Basketball Association (NBA) as a member club of the Central Division of the Eastern Conference. According to Forbes 2020, the team is the fourth most valuable franchise in the NBA, having an estimated $3.2 billion value.

Let us look at the team’s sponsors.

United Continental Holdings – United Continental Holdings is associated with the Chicago Bulls since 1994. It is the naming rights partner of the team. The United Center is the home to the team.

Coca-Cola – Coca-Cola is the official partner of the Chicago Bulls.

Calamos Investments – Calamos Investments signed a multi-year partnership deal in 2018. The global asset manager became the first company to display its logo on the Chicago Bulls court apron in the arena.

Gatorade – Gatorade is the official partner of the Chicago Bulls.

KIA Motors – KIA Motors is the official vehicle of the Chicago Bulls.

Zenni Optical – Zenni Optical signed a five-year partnership deal in 2018 that made the leading online eyewear company the first jersey patch sponsor of the Chicago Bulls.

Lexus – Lexus, a luxury vehicle division of Toyota, is the Chicago Bulls’ official sponsor.

BMO Harris Bank – BMO has been the official bank of the Chicago Bulls since 2007.

Sanvello Health – Sanvello Health, Inc., a leading digital mental health care provider, partnered with the Chicago Bulls this year.

Planet Fitness – Planet Fitness partnered with the Chicago Bulls this year to become the team’s official partner.

American Express – American Express is the official partner of the Chicago Bulls.

Liqui Moly – Liqui Moly, a German oil and additive company, partnered with the Chicago Bulls in 2018 for two years. The company got a logo placement on the pole pads of both baskets at the Bulls arena and the teams’ digital platforms.

Anheuser-Busch InBev – Anheuser-Busch InBev is the official partner of the Chicago Bulls.

Harman – Harman and its premium brand JBL partnered with the Chicago Bulls in 2018.

AT&T – AT&T is the official partner of the Chicago Bulls.

Cinkciarz.pl – Cinkciarz.pl is the official foreign currency exchange of the Chicago Bulls since 2015.

Athletico Ltd. – Athletico Ltd. is the official partner of the Chicago Bulls.

ClickTix – ClickTix is the official partner of the Chicago Bulls.

Media Partners

WSCR-670 – WSCR-670 is the official radio partner of the Chicago Bulls.

NBC Sports Chicago, WGN, and WPWR are the official television partners of the Chicago Bulls.

In the past, Chicago Bulls was also associated with Springfield, Dover Corp., Advocate Health Care, Lettuce Entertain You Enterprises Inc., CDW Corp., Magellan Corp, Roto-Rooter, Garibaldi’s Italian Eatery, Dunkin Donuts, First Alert, Realty One Group, Lego, Green Mountain Energy, Biofreeze, Daily Herald, Great Clips, Marriott, Rush University Medical Center, Midwest Orthopedics at Rush, Prairie Stone Sports & Wellness Center, Takis, Behavioral counseling Services, Tissot, Rovio, and Bear Family Restaurants.

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