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Sponsorship Deals of Philadelphia 76ers

October 12, 2020
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The Philadelphia 76ers, an American professional basketball team based in Philadelphia, Pennsylvania, competes in the National Basketball Association (NBA) as a member club of the league’s Atlantic Division of the Eastern Conference. According to Forbes 2020, the team is the eleventh most valuable franchise in the NBA, having an estimated $2 billion value.

Let us look at the team’s sponsors.

Wells Fargo – Wells Fargo is the naming rights partner of the Sixers. Wells Fargo Center is the home to the team.

Stub Hub – Stub Hub became the official jersey patch partner of the Sixers in 2016.

Toyota Motor – Toyota Motor is the corporate sponsor of the Sixers.

NJM – NJM Insurance Group is associated with the Sixers since 2018 for the teen driver safety program.

Parx Casino – The Philadelphia 76ers signed a multiyear deal with Parx Casino in 2019.

Budweiser – Budweiser is the corporate sponsor of the Sixers since 2019.

Comcast – Comcast Corporation Class A is the corporate sponsor of the Sixers.

PepsiCo – PepsiCo is the corporate sponsor of the Sixers.

Nova Care – Nova Care is the corporate partner of the Sixers since 2016.

Beats by Dr. Dre – Beats by Dr. Dre became the official partner of the Sixers in 2018.

Planet Fitness – Planet Fitness became the corporate sponsor of the Sixers in 2020.

Rothman Institute- Rothman Institute partnered with the Philadelphia 76ers to provide the official orthopedics & urgent care. The deal was signed in 2014.

State Farm Insurance – State Farm Insurance is the corporate sponsor of the Philadelphia 76ers.

Wendy’s Arby’s Group – Wendy’s Arby’s Group, is the Sixers’ corporate partner since 2017.

DraftKings – DraftKings became the official sponsor of the Sixers this year.

Cooper University Healthcare – Camden’s Cooper University Health Care is an official partner of the Sixers. The community-focused partnership was signed in 2019.

Fox Bet – Fox Bet, the sports betting brand, became the official partner of the Philadelphia 76ers in 2019.

Giant Food – Giant Food Stores and the Philadelphia 76ers signed a multiyear partnership in 2019 to focus on community engagement.

Five Below – Five Below partnered with the Philadelphia 76ers in 2019 to launch the team’s first-ever Kids Club.

Corona – Corona signed a multiyear deal with the Sixers in 2017.

Four’N Twenty – Four’N Twenty, an Australian meat pie company, partnered with the Sixers in 2017 for three years.

Media Partners

NBC Sports Philadelphia – NBC Sports Philadelphia is the official television partner of the Philadelphia 76ers.

97.5 The Fanatic – 97.5 The Fanatic is the official radio partner of the Philadelphia 76ers.

In the past, the Philadelphia 76ers was also associated with Honda, Chick-fil-A, HyperX, Conshohocken Brewing Co. & Misconduct Tavern, Dunkin Donuts, Chaddsford Winery, and NFl, Kimball Office, Thomas Jefferson University Hospital, and Virtua Health System.

 

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