Aditya ChaudhuriSmile and makeover brand toothsi has roped in Team India batter Virat Kohli and his wife Anushka Sharma as brand ambassadors.
As faces of the brand, both Virat and Anushka will work towards building a strong user connect and also promote toothsi’s new-age teeth straightening clear aligners. The firm is aiming to reach out to wider audiences across the country and create awareness about its services and products.
Also read: Virat Kohli’s Brand Endorsements, Earnings and Net Worth
Dr Arpi Mehta Shah, Co-Founder and Chief Executive Officer, toothsi, commented:
“The talented duo Virat and Anushka personify youth and confidence with which our target audience can easily identify. Daring and fiercely talented Anushka and Virat, with their gorgeous smiles and bold, spirited personality are the perfect fit for our brand. We believe together, we can take the brand to the next level and create awareness about new-age teeth straightening solutions.“
Anushka Sharma, Bollywood actress and producer, stated:
“We teamed up with toothsi as it offers a simple yet accessible solution for people who are looking to transform their smiles. To me, trust and reliability are crucial for success not only in the game of cricket but in all aspects of my life. toothsi too has proven to be a dependable brand for people looking for smile makeovers and we are delighted to join the brand and partner with them in their wonderful mission to enable affordable smile makeovers for everyone.“
Virat Kohli, added:
“To me, trust and reliability are crucial for success not only in the game of cricket but in all aspects of my life. toothsi too has proven to be a dependable brand for people looking for smile makeovers and we are delighted to join the brand and partner with them in their wonderful mission to enable affordable smile makeovers for everyone.“
The company also released a statement, which read:
“In a country where teeth misalignment and smile issues are not taken too seriously, toothsi has taken on itself to spotlight these issues. Anushka and Virat have always been strong advocates of health and confidence which resonates with toothsi’s mission.“
