Arsenal FC extend Cadbury partnership

Arsenal Football Club have announced a multi-year extension of their partnership with Cadbury, which will see the British confectionery giant remain the Official Snacking Partner of the club.

The four-year extension will see Arsenal and Cadbury continue to work on various fan engagement activities, campaigns, and more with the goal of “bringing people together, creating and sharing moments of happiness, and celebrating and supporting local communities.”

Omar Shaikh, Global Partnerships and Ventures Director, Arsenal, commented:

“Cadbury has become a valued part of our partner family and has played an important role in helping us create memorable experiences for supporters while celebrating the communities connected to our club.

“The strongest partnerships are built on shared values, trust and a long-term commitment to growing together. This renewal reflects the strength of our relationship and gives us the opportunity to keep creating meaningful moments for supporters over the years ahead. We’re delighted to continue our work with Cadbury as we enter the next chapter of our partnership.”

Louise Page, Cadbury Partnerships & Owned Channel Lead, added:

“Cadbury is dedicated to celebrating the people behind Arsenal, on and off the pitch. From backing coaches like Jen Kelly at Islington Ladies to bringing players and supporters together at key moments throughout the year, this partnership has always been about the community that makes this club special, across both the men’s and women’s teams.

“Continuing that partnership takes us to 10 years with Arsenal, and we can’t wait for what’s to come.”

Quotes sourced from the press release on the official Arsenal FC website.