English footballer who currently plays for Chelsea, Trevoh Chalobah, has been revealed as the latest athlete to join sports brand Reebok's athlete roster. Reebok aims to strengthen their presence in…
Sports News
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Cricket News
Indian cricketer Arshdeep Singh has been roped in as the brand ambassador of Indian cricket brand, SiXiT. Singh will be the ambassador for the brand's cricket ball category. The partnership…
IPL 2026: Delhi Capitals SWOT Analysis
In this article, we take a look at the SWOT analysis of 2020 finalists Delhi Capitals ahead of the 2026 Indian Premier League season Strength Since Shikhar Dhawan’s departure in…
Mumbai Indians partner with Plum ahead of IPL 2026
Five-time Indian Premier League (IPL) champions Mumbai Indians (MI) have announced a new partnership agreement with Indian skincare and haircare brand, Plum. The partnership will see Plum join Mumbai Indians…
Lucknow Super Giants join hands with Tommy Hilfiger Travel Gear ahead of IPL 2026
The Lucknow Super Giants (LSG) have partnered with Brand Concepts Limited, Tommy Hilfiger Travel Gear's official licensee in India.
Suryakumar Yadav, Tilak Varma team up to invest in TRUZON Solar
Indian T20 World Cup winning captain Suryakumar Yadav and team member Tilak Varma have made investments in the solar solutions provider, TRUZON Solar. The partnership sees the two Indian cricketers…
Kabaddi News
Football News
English footballer who currently plays for Chelsea, Trevoh Chalobah, has been revealed as the latest athlete to join sports brand Reebok's athlete roster. Reebok aims to strengthen their presence in…
Eden Hazard joins the Stake family as Global Ambassador
Former Belgian footballer and Chelsea icon Eden Hazard has been revealed as the Global Ambassador of sportsbook and casino, Stake. The former Chelsea and Real Madrid player will work with…
Manchester City extends JNC deal
Premier League heavyweights Manchester City have announced a partnership extension with Chinese liquor manufacturer, JNC, who will continue on as the club's Official Baijiu Partner. The partnership will see City…
UEFA Champions League 2025/26 Round of 16 Second Leg: Preview and Predictions
With Champions League progression at stake, the RO16 second leg games will be played this midweek. With Chelsea, Spurs, Sporting and Man City requiring exceptional performances to get through after…
Indian Football League finds title sponsor in Star Cement
The All India Football Federation (AIFF) has announced a new partnership with Indian cement brand Star Cement, who will join the Indian Football League (IFL) as the Title Sponsor for…
F1 News
Mercedes' Kimi Antonelli picked up his first-ever Formula One win as the young Italian drove a calm and composed race in Shanghai to convert his pole position to a victory…
F1 2026: Chinese Grand Prix Sprint Recap
George Russell sees off early Ferrari scare to win Chinese Grand Prix Sprint Mercedes' George Russell converted his Sprint pole into a win as the British driver won the Chinese…
McLaren Racing partner with Enkei once again
McLaren Racing have announced a new partnership with Enkei, a Japanese motorcycle and passenger car wheel manufacturer.
BWT Alpine F1 Team renew Mercado Libre partnership
BWT Alpine Formula One Team have announced a renewal of their partnership with Argentine e-commerce company Mercado Libre.
MotoGP announces partnership with Quint
MotoGP has announced a multi-year partnership with Quint, a ticket and hospitality packages brand formerly known as QuintEvents.
Tennis News
Indian tennis icon Sania Mirza has been revealed as a brand ambassador for The Derma Co., a Honasa Consumer Limited-owned skincare brand.
Emma Raducanu teams up with UNIQLO
British tennis player Emma Raducanu has joined Japanese clothing brand UNIQLO as a Global Brand Ambassador.
Does the world No. 1 crown beckon for Elena Rybakina?
After years of hardship, Elena Rybakina is on her way to the top. Will she reach the WTA summit this year?
Laver Cup partners with Genesys
The Laver Cup has roped in US-based AI-focused tech company Genesys as a Global Supplier and Official Sponsor ahead of its 2026 edition.
Jannik Sinner teams up with Allianz Group
Jannik Sinner has signed a multi-year global partnership agreement with insurer and asset management firm Allianz Group.
Team Sponsors
Following are the companies and organisations that serve as sponsors and brand partners to German Bundesliga club RB Leipzig and enjoy a strong branding presence across their physical and digital…
VfB Stuttgart 2025/26 Sponsors
Here, we look at the organisations serving as the official sponsors and partners of VfB Stuttgart for the 2025/26 season.
Inter Miami CF Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami CF for the 2025 MLS season.
AC Milan Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of AC Milan for the 2025/26 season.
Los Angeles FC Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami FC for the 2025 MLS season.
Sports Blog
The Chennai Super Kings (CSK) is one of the most iconic franchises in the Indian Premier League (IPL). With a legacy of five IPL titles and a loyal fan base,…
Delhi Capitals: Sponsorships and Financial Overview
Delhi Capitals (DC) have been part of the IPL since its start. Even after 15 seasons, they have not won the IPL trophy. In the first season, DC reached the…
The Rise of Lucknow Super Giants: Earnings, Sponsorships, and Team Growth
Lucknow Super Giants (LSG) is a new team in the Indian Premier League (IPL). It was founded in 2021 and joined the league in 2022. In a short time, LSG…
Royal Challengers Bangalore (RCB) Sponsors and Brand Collaborations
Royal Challengers Bangalore (RCB), also called Royal Challengers Bengaluru, is a cricket team based in Bangalore, Karnataka. The team competes in the Indian Premier League (IPL) and was founded in…
Inside Rajasthan Royals’ Sponsorship Network"
Rajasthan Royals (RR) is a professional cricket team based in Jaipur, Rajasthan. It plays in the Indian Premier League (IPL). The team was founded in 2008 as one of the…
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