The National Basketball Association (NBA) has announced a new multi-year global partnership with The Coca-Cola Company which will see Sprite once again join the league, as the Official Global Soft…
Sports News
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Cricket News
Indian cricketer KL Rahul has been revealed as a Global Brand Ambassador of footwear brand, Crocs. The partnership also sees Rahul become the first-ever Indian athlete to take up the…
IPL 2026: Head Coaches of all teams
The Indian Premier League (IPL) is one of the most competitive T20 tournaments in the world and also one of the most popular with millions invested in the teams they…
IPL 2026: Punjab Kings SWOT Analysis
Led by Shreyas Iyer and guided by a determined coaching staff, PBKS appear to be a settled unit heading into IPL 2026. With last season’s strong finish still fresh, the…
MS Dhoni becomes brand ambassador for House of Biryan (HOB)
MS Dhoni has been revealed as an official brand ambassador of House of Biryan (HOB), a tech-enabled chain of cloud kitchens
Mumbai Indians (MI) announce Rapoo partnership
The Mumbai Indians (MI) have roped in computer accessories brand Rapoo as their men's team's Official Computer Accessories Partner.
Kabaddi News
PKL 2025: Dabang Delhi KC Sponsors
Here are the official sponsors and partners of PKL team Dabang Delhi KC, thus enjoying a strong branding presence across their assets.
PKL 2025: Haryana Steelers Sponsors and Partners
PKL 2025: Puneri Paltan Sponsors and Partners
PKL 2025: Telegu Titans Sponsors and Partners
Here are organisations serving as official sponsors and brand partners of Pro Kabaddi League team Telegu Titans, thus enjoying a strong branding presence across their physical and digital assets. Principal…
PKL 2025: Gujarat Giants Sponsors and Partners
PKL 2025: Bengaluru Bulls Sponsors and Partners
PKL 2025: UP Yoddhas Sponsors and Partners
Here are organisations serving as official sponsors and brand partners of Pro Kabaddi League team UP Yoddhas, thus enjoying a strong branding presence across their physical and digital assets. Principal…
PKL 2025: Patna Pirates Sponsors and Partners
PKL 2025: Tamil Thalaivas Sponsors and Partners
Football News
The Argentine Football Association (AFA) has announced a new partnership agreement with global payment, digitisation and fintech solution provider, Ant International. The deal will see Ant International become an Official…
Premier League 2025/26: Gameweek 31 Preview and Predictions
Here, we present our previews and predictions for all matches of Gameweek 31 of the 2025/26 Premier League season.
Newcastle United are out of Europe, but that's not exactly a bad thing
As bad as the 7-3 scoreline was. As woeful as that second-half capitulation at Camp Nou was by Newcastle United, their exit from the UEFA Champions League is far from…
UEFA announces partnerships with Lidl and PreZero
European football–governing body UEFA has announced a partnership with Schwarz Group brands Lidl and PreZero.
Tottenham Hotspur FC announce partnership with Pymble Ladies' College
Tottenham Hotspur FC have announced a three-year partnership with Pymble Ladies' College, a girls' school based in Sydney, Australia.
F1 News
Cadillac F1 Team have announced a partnership with Core Scientific, a provider of digital infrastructure for high-density colocation.
F1 Academy teams up with SEPHORA
SEPHORA has come on board as an Official Partner and the Official Beauty Retail Partner of the all-female racing series, F1 Academy.
F1 Chinese Grand Prix 2026 Recap: Kimi Antonelli wins at a canter as Mercedes secure another 1-2
Here, we take a look at how the 2026 Formula One Chinese Grand Prix unfolded. Race recapped by Aditya Chaudhuri.
F1 2026: Chinese Grand Prix Sprint Recap
George Russell sees off early Ferrari scare to win Chinese Grand Prix Sprint Mercedes' George Russell converted his Sprint pole into a win as the British driver won the Chinese…
McLaren Racing partner with Enkei once again
McLaren Racing have announced a new partnership with Enkei, a Japanese motorcycle and passenger car wheel manufacturer.
Tennis News
Indian tennis icon Sania Mirza has been revealed as a brand ambassador for The Derma Co., a Honasa Consumer Limited-owned skincare brand.
Emma Raducanu teams up with UNIQLO
British tennis player Emma Raducanu has joined Japanese clothing brand UNIQLO as a Global Brand Ambassador.
Does the world No. 1 crown beckon for Elena Rybakina?
After years of hardship, Elena Rybakina is on her way to the top. Will she reach the WTA summit this year?
Laver Cup partners with Genesys
The Laver Cup has roped in US-based AI-focused tech company Genesys as a Global Supplier and Official Sponsor ahead of its 2026 edition.
Jannik Sinner teams up with Allianz Group
Jannik Sinner has signed a multi-year global partnership agreement with insurer and asset management firm Allianz Group.
Team Sponsors
Following are the companies and organisations that serve as sponsors and brand partners to German Bundesliga club RB Leipzig and enjoy a strong branding presence across their physical and digital…
VfB Stuttgart Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of VfB Stuttgart for the 2025/26 season.
Inter Miami CF Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami CF for the 2025 MLS season.
AC Milan Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of AC Milan for the 2025/26 season.
Los Angeles FC Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami FC for the 2025 MLS season.
Sports Blog
The Chennai Super Kings (CSK) is one of the most iconic franchises in the Indian Premier League (IPL). With a legacy of five IPL titles and a loyal fan base,…
Delhi Capitals: Sponsorships and Financial Overview
Delhi Capitals (DC) have been part of the IPL since its start. Even after 15 seasons, they have not won the IPL trophy. In the first season, DC reached the…
The Rise of Lucknow Super Giants: Earnings, Sponsorships, and Team Growth
Lucknow Super Giants (LSG) is a new team in the Indian Premier League (IPL). It was founded in 2021 and joined the league in 2022. In a short time, LSG…
Royal Challengers Bangalore (RCB) Sponsors and Brand Collaborations
Royal Challengers Bangalore (RCB), also called Royal Challengers Bengaluru, is a cricket team based in Bangalore, Karnataka. The team competes in the Indian Premier League (IPL) and was founded in…
Inside Rajasthan Royals’ Sponsorship Network"
Rajasthan Royals (RR) is a professional cricket team based in Jaipur, Rajasthan. It plays in the Indian Premier League (IPL). The team was founded in 2008 as one of the…
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