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Latest Sports News

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Cricket News

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

Kabaddi News

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

Football News

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

F1 News

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

Tennis News

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

Team Sponsors

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

Sports Blog

Leeds United extends Leodis Stairlifts

English football club Leeds United has announced a partnership renewal with straight and curved stairlifts provider Leodis Stairlifts, who will continue on as Leeds United’s Official Stairlift Partner for the 2026/27 season. The partnership will see Leodis Stairlift continue to have branding across Elland Road and work together with the club on various activations, fan…
Aditya Chaudhuri

Melbourne Renegades renews Tangerine deal

Big Bash League (BBL) franchise Melbourne Renegades has announced a partnership renewal with Australian telecommunications provider Tangerine, who has taken up the role of the club’s Principal Partner for the upcoming 2026/27 season. The partnership will see Tangerine have their logo present on the front and centre of the Renegades BBL and WBBL jerseys and…
Aditya Chaudhuri

McLaren Racing inks multi-year deal with Edward Jones

McLaren Racing has announced a new multi-year deal with wealth management firm Edward Jones who has joined as the Official Private Wealth Management Partner of the McLaren Formula One team and also the McLaren IndyCar team. The partnership will see Edward Jones have branding the drive helmet visors during select races and at marquee events…
Aditya Chaudhuri

Australian Open nets new partnership with Pongbot

Tennis Australia has signed a new partnership agreement with AI-powered training equipment and intelligent robotics sports technology company Pongbot. The partnership will see Pongbot become the Official Ball Machine of the Australian Open and also sees Pongbot Official Ball Machine Supplier of the National Tennis Academy. The multi-year partnership agreement will see Pongbot support the…
Aditya Chaudhuri

iLOQ launches new campaign with Kimi Räikkönen and son

Global technology company iLOQ has launched their new brand campaign which sees them bring 2007 Formula One World Champion Kimi Räikkönen and his son Robin Räikkönen together. The campaign with ‘The Next Generation Is Coming’ theme builds on iLOQ’s long-standing partnership with Kimi Räikkönen and now involves his son Robin as well. The campaigns highlights…
Aditya Chaudhuri

Aston Martin F1 team signs new deal with BK8 News

British Formula One team Aston Martin has announced a new partnership agreement with sports news and entertainment platform BK8 News, who has joined the team as a Global Partner. The partnership kicked off from last weekend’s Bahrain Grand Prix 2026 which took place in Malaysia and sees BK8 News have branding on the rear wing…
Aditya Chaudhuri

Coco Gauff joins WTT’s Florida Flamingos Racquet Club as player-owner

The mixed-gender professional tennis league, World Team Tennis (WTT) has announced that Coco Gauff has joined the Florida Flamingos Racquet Club franchise as an owner and also a player in a dual role. Gauff will take part in Florida Flamingos’ home matches at Amerant Bank Arena in December 2026 and joins the likes of Tommy…
Aditya Chaudhuri

Luka Modric joins Gorenje as ambassador

Croatian footballer Luka Modric has been announced as the brand ambassador for European home appliance brand Gorenje. Modric will be the face of the brand in the Middle East and will headline advertisements, campaigns and other activations for the brand as it looks to strengthen their presence in the region.  Modric, the 2018  Ballon d’Or…
Aditya Chaudhuri

West Indies tour of India 2026 | 2nd T20I | Preview and Predictions

Captain Shreyas Iyer’s maiden T20I century powered India to a dominating win in the opening T20I against West Indies and the hosts will look to continue their T20I running run moving to Ranchi. The visitors, West Indies meanwhile, had a poor day in the field, both with the bat and ball and Shai Hope’s boys…
Aditya Chaudhuri

2026 Asian Games: How did India fare?

The 2026 Asian games were held at Aichi-Nagoya, Japan from 19th September to 4th October, 2026. The Indian contingent ended the campaign in fourth place with 21 Gold Medals, 27 Silver Medals and 37 Bronze Medals, a total of 85 Medals. China topped the table winning 162 Gold Medals and a total of a massive…
Neha Johri
Read more

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