In what is another show of defiance to FIFA with what is turning out to be a long-drawn battle against Football’s governing body, UEFA and CONCACAF, the governing bodies of…
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FIFA World Cup 2026 News
Cricket News
Here are the brand endorsement deals of Indian professional cricketer Vaibhav Sooryavanshi. Current Sponsors Complan In Feb 2026, Zydus Wellness’s nutritional drink brand Complan signed up Vaibhav Sooryavanshi as their…
SLC teams up with Intex for India tour of Sri Lanka 2026
Sri Lanka Cricket (SLC) has announced a partnership with consumer electronics brand Intex for the 2026 India tour of Sri Lanka.
Yashasvi Jaiswal: Brand Endorsements
Here are the brand endorsement deals and other collaborations of Indian professional cricketer Yashasvi Jaiswal. Current Sponsors CEAT Tyres In April 2026, RPG Group-owned Indian Tyre manufacturer CEAT onboarded Yashasvi…
FanCode nets digital streaming rights for India–Afghanistan T20I series
The Afghanistan Cricket Board (ACB) has announced a partnership with FanCode for its three-match T20I series against India.
Cricket Ireland renews Shikenso partnership
Cricket Ireland has announced a multi-year renewal of its partnership with sports analytics platform Shikenso.
Kabaddi News
Football News
In what is another show of defiance to FIFA with what is turning out to be a long-drawn battle against Football’s governing body, UEFA and CONCACAF, the governing bodies of…
Michael Carrick shuts down talk of favourable start to Premier League Season
Manchester United head coach Michael Carrick quickly shut down suggestions about his side being handed over a favourable fixture run to begin the 2026/27 Premier League season, calling it ‘ridiculous’…
Arsenal extends Cadbury partnership
Current Premier League champions Arsenal have announced a multi-year partnership extension with Cadbury which will see Cadbury continue on as the Official Snacking Partner of the club. The four-year extension…
Burnley FC signs new deal with Trainline
English football club Burnley FC have announced a new partnership with British digital rail and coach technology platform Trainline who has joined the club as their Official Training Kit and…
Borussia Dortmund signs new deal with Brinkhoff's, Guinness and DAB
German football club Borussia Dortmund has announced partnerships with beer brands Brinkhoff's, Guinness and DAB with Brinkhoff continuing their partnership while Guinness and DAB are Dortmund's new additions to their…
F1 News
Austrian Formula One team Red Bull Racing has announced that their quadruple world champion Max Verstappen has signed a contract extension with the team which will see the Dutchman stay…
Isack Hadjar to miss F1 Dutch Grand Prix 2026; Liam Lawson back at Red Bull for the race
Red Bull Racing have announced that Isack Hadjar will not be able to take part in this weekend's Dutch Grand Prix.
F1 2026: Dutch Grand Prix Preview and Predictions
An uneventful summer break is done and we are officially in race week once again after a three-week gap. Racing returns this weekend as Formula One heads to the Netherlands…
Cadillac F1 Team confirm Marcin Budkowski as new Team Principal
The Cadillac Formula One Team have announced that Marcin Budkowski will take up the role of Team Principal.
Formula E signs broadcast deal with Disney+
Formula E, the all-electric racing series, has announced a multi-year partnership with Disney Entertainment and ESPN.
Tennis News
Indian ace shuttler PV Sindhu has been revealed as a brand ambassador for Hero Future Energies (HFE), the renewable energy arm of Hero Group.
LTA inks deal with PlayReplay to launch electronic line calling system
The Lawn Tennis Association (LTA) has announced a partnership with PlayReplay, a tennis-focused tech company.
World Tennis announces two-year Fourteen partnership
World Tennis has signed a two-year partnership agreement with Geneva, Switzerland–based sportswear brand Fourteen.
Coco Gauff and Taylor Fritz join OURA as brand ambassadors
OURA has announced a long-term partnership with tennis players Coco Gauff and Taylor Fritz, bringing them on board as brand ambassadors.
WTA Ventures announces IMG partnership
WTA Ventures, the Women’s Tennis Association’s commercial wing, has announced a multi-year partnership with global talent agency IMG.
Team Sponsors
Here, we look at the organisations serving as the official sponsors and partners of RB Leipzig for the 2025/26 season.
VfB Stuttgart Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of VfB Stuttgart for the 2025/26 season.
Inter Miami CF Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami CF for the 2025 MLS season.
AC Milan Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of AC Milan for the 2025/26 season.
Los Angeles FC Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami FC for the 2025 MLS season.
Sports Blog
The Chennai Super Kings (CSK) is one of the most iconic franchises in the Indian Premier League (IPL). With a legacy of five IPL titles and a loyal fan base,…
Delhi Capitals: Sponsorships and Financial Overview
Delhi Capitals (DC) have been part of the IPL since its start. Even after 15 seasons, they have not won the IPL trophy. In the first season, DC reached the…
The Rise of Lucknow Super Giants: Earnings, Sponsorships, and Team Growth
Lucknow Super Giants (LSG) is a new team in the Indian Premier League (IPL). It was founded in 2021 and joined the league in 2022. In a short time, LSG…
Royal Challengers Bangalore (RCB) Sponsors and Brand Collaborations
Royal Challengers Bangalore (RCB), also called Royal Challengers Bengaluru, is a cricket team based in Bangalore, Karnataka. The team competes in the Indian Premier League (IPL) and was founded in…
Inside Rajasthan Royals’ Sponsorship Network"
Rajasthan Royals (RR) is a professional cricket team based in Jaipur, Rajasthan. It plays in the Indian Premier League (IPL). The team was founded in 2008 as one of the…
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