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Chelsea FC inks new deal with GAC
Premier League club Chelsea FC has announced a new partnership with global automotive business GAC, who has joined the club as their Official Automotive Partner. The partnership will see Chelsea and GAC work on joint activations and fan engagement activities in the UK, Europe and beyond with GAC looking to reach out to wider audiences….
Real Madrid signs new deal with Uber Eats
Spanish footballing giants Real Madrid has announced a new multi-year partnership with Uber Eat who becomes the Official Delivery Partner of the club. The three-year partnership will run until June 2029 and see Real Madrid and Uber Eats work on various brand campaigns and content activations along with fan experience activities. Uber Eats will also…
Mumbai City FC renews Matix partnership
Indian Super League (ISL) club Mumbai City FC has announced a partnership extension with Matix, an enterprise-grade security and telecom solutions provider, who will continue on as the club’s Associate Partner for the ISL 2026/27 season. The partnership renewal will see Matix have prominent branding on the pendant of the Mumbai City FC’s first-team’s jerseys…
AFC partners with Alrajhi Bank for club competitions
The Asian Football Confederation (AFC) has announced a new partnership agreement with the Alrajhi Bank who joins as an Official Global Supporter of the AFC Champions League Elite, AFC Champions League Two and AFC Women’s Champions League between the 2026-2029 cycle. Alrajhi Bank will work with the AFC on a host of fan engagement activities…
Cricket News
Bhuvi’s hard work pays off, returns to Team India for the New Zealand Tour
Indian pacer Bhuvneshwar Kumar has been recalled to the Indian T20 squad for the upcoming New Zealand Tour scheduled from 22nd Oct 2026. The tour will include five T20 Internationals, three One-Day Internationals and two Test matches. The 36-year-old pacer has marked a return to the National side after almost four years. His consistent performances…
West Indies tour of India 2026 | 4th T20I | Preview and Predictions
A well-rounded performance from India saw them take the lead in the third T20I in Indore and Shreyas Iyer’s boys will be looking to seal the series in Hyderabad to pick up another home series win. Shai Hope’s West Indies meanwhile will be looking to keep themselves alive as the series moves to the deciding…
Rahul Dravid stars in new Freedom Healthy Cooking Oils campaign
West Indies tour of India 2026 | 3rd T20I | Preview and Predictions
Brisbane Heat partner with Cub Cadet
Melbourne Stars and Cricket Victoria renew Sharp EIT Solutions partnership
Melbourne Renegades renew Tangerine partnership
West Indies tour of India 2026 | 2nd T20I | Preview and Predictions
Harmanpreet Kaur relinquishes Team India captaincy
Muthoot FinCorp becomes Title Sponsor for India cricket team’s home games
Kabaddi News
PKL 2025: Dabang Delhi KC Sponsors
Here are the official sponsors and partners of PKL team Dabang Delhi KC, thus enjoying a strong branding presence across their assets.
PKL 2025: Telegu Titans Sponsors and Partners
Here are organisations serving as official sponsors and brand partners of Pro Kabaddi League team Telegu Titans, thus enjoying a strong branding presence across their physical and digital assets. Principal Sponsor Bicycle Playing Cards In October 2024, Telugu Titans announced Bicycle Playing Cards as their principal sponsor. As per the deal, the brand’s logo features…
PKL 2025: UP Yoddhas Sponsors and Partners
Here are organisations serving as official sponsors and brand partners of Pro Kabaddi League team UP Yoddhas, thus enjoying a strong branding presence across their physical and digital assets. Principal Sponsors DafaNews DafaNews, the sports portal of the Philippines-based online gambling company Dafabet, has been serving as the official principal sponsor of the Yoddhas since…
PKL 2025: Haryana Steelers Sponsors and Partners
Here are the official sponsors and partners of PKL team Haryana Steelers, thus enjoying a strong branding presence across their assets.
PKL 2025: Gujarat Giants Sponsors and Partners
Here are the official sponsors and partners of PKL team Gujarat Giants, thus enjoying a strong branding presence across their assets.
PKL 2025: Patna Pirates Sponsors and Partners
Here are the official sponsors and partners of PKL team Patna Pirates, thus enjoying a strong branding presence across their assets.
PKL 2025: Puneri Paltan Sponsors and Partners
Here are the official sponsors and partners of PKL team Puneri Paltan, thus enjoying a strong branding presence across their assets.
PKL 2025: Bengaluru Bulls Sponsors and Partners
Here are the official sponsors and partners of PKL team Bengaluru Bulls, thus enjoying a strong branding presence across their assets.
PKL 2025: Tamil Thalaivas Sponsors and Partners
Here are the official sponsors and partners of PKL team Tamil Thalaivas, thus enjoying a strong branding presence across their assets.
PKL 2025: Jaipur Pink Panthers Sponsors and Partners
Here are the official sponsors and partners of PKL team Jaipur Pink Panthers, thus enjoying a strong branding presence across their assets.
Football News
Chelsea FC inks new deal with GAC
Premier League club Chelsea FC has announced a new partnership with global automotive business GAC, who has joined the club as their Official Automotive Partner. The partnership will see Chelsea and GAC work on joint activations and fan engagement activities in the UK, Europe and beyond with GAC looking to reach out to wider audiences….
Real Madrid signs new deal with Uber Eats
Spanish footballing giants Real Madrid has announced a new multi-year partnership with Uber Eat who becomes the Official Delivery Partner of the club. The three-year partnership will run until June 2029 and see Real Madrid and Uber Eats work on various brand campaigns and content activations along with fan experience activities. Uber Eats will also…
Mumbai City FC renews Matix partnership
Indian Super League (ISL) club Mumbai City FC has announced a partnership extension with Matix, an enterprise-grade security and telecom solutions provider, who will continue on as the club’s Associate Partner for the ISL 2026/27 season. The partnership renewal will see Matix have prominent branding on the pendant of the Mumbai City FC’s first-team’s jerseys…
AFC partners with Alrajhi Bank for club competitions
The Asian Football Confederation (AFC) has announced a new partnership agreement with the Alrajhi Bank who joins as an Official Global Supporter of the AFC Champions League Elite, AFC Champions League Two and AFC Women’s Champions League between the 2026-2029 cycle. Alrajhi Bank will work with the AFC on a host of fan engagement activities…
UEFA ropes in Betano as sponsor for EURO 2028
The UEFA has announced a new partnership with Kaizen Gaming which will see Kaizen Gaming’s online sports betting and gaming brand, Betano become an Official Sponsor for the UEFA EURO 2028. The partnership grows on the two brand’s relation, having previously partnered for the UEFA EURO 2024. The UEFA EURO 2028 is set to take…
Burnley FC joins hands with Burnley Padel Club
English football club Burnley FC has signed a new partnership agreement with the Burnley Padel Club, who joins as a Local Partner of the club. The partnership will see the Burnley Padel Club work with the club on a host of activations aimed to make people active, create new sporting opportunities and deliver benefits for…
UEFA Champions League 2026/27: Matchday 2 Preview and Predictions
Brighton and Hove Albion extends partnership with Football Manager
English football club Brighton and Hove Albion has announced a partnership extension with Football Manager which will see the series of football management simulation video games continue on as an Official Partner of the club. Football Manager will continue to have branding at Brighton and Hove Albion’s home stadium, the American Express Stadium throughout the…
AFC brings in Visa as partner for club competitions
The Asian Football Confederation (AFC) has announced a new partnership with Visa, building on their partnership, which sees Visa become the Official Global Supporter of the AFC Champions League Elite, AFC Champions League Two and AFC Women’s Champions League between the 2026-2029 cycle. Visa, currently, already holds the role of an Official Global Supporter of…
Borussia Dortmund announce Panasonic Heating & Cooling Solutions partnership
F1 News
Formula E brings in Bridgestone as tyre supplier
Formula E has announced a new partnership with the Bridgestone Corporation who becomes the Official Tyre Supplier of the Formula E World Championship from the 2026/27 season. For the upcoming season, Bridgestone will launch their high-performance POTENZA tyre range tailored specifically for the demands of GEN4 racing. Bridgestone’s GEN4 tyre race has 65% recycled and…
BWT Alpine F1 Team announce Apex Ultra partnership
F1 Singapore Grand Prix 2026 recap: Verstappen waltzes to first-ever win at Marina Bay
F1 2026: Singapore Grand Prix Qualifying Recap
Max Verstappen goes back-to-back with pole in Singapore Max Verstappen has picked up back-to-back poles as the Dutchman picked up pole position for the Singapore Grand Prix 2026 beating the Ferrari paid of Charles Leclerc and Lewis Hamilton. Championship leader Kimi Antonelli will be starting fourth while George Russell qualified sixth but will take an…
F1 2026: Singapore Grand Prix Sprint Recap
Max Verstappen picks up Sprint win under wet conditions in Singapore Max Verstappen has won the Singapore Grand Prix 2026 Sprint, standing on the top step of the podium for the final Sprint of the Formula One 2026 season. Ferrari’s Lewis Hamilton and Charles Leclerc finished on the podium with Verstappen for the Singapore Sprint…
Oracle Red Bull Racing extend Memento Exclusives partnership
McLaren Racing ink multi-year deal with Edward Jones
iLOQ launches new campaign with Kimi Räikkönen and son Robin
F1 2026: Singapore Grand Prix Preview and Predictions
Aston Martin Aramco F1 Team confirm unchanged driver line-up for 2027
Tennis News
Australian Open signs new multi-year deal with DoorDash
Tennis Australia has announced a new multi-year partnership with food delivery company DoorDash, who has joined the Australian Open as their Official On-Demand Delivery Partner. The partnership will see DoorDash have presence at the Golden Hour Bar on Grand Slam Oval and fans will be able to order from a selection of food vendors through…
Davis Cup finds new partner in Fred Perry
The Davis Cup has announced a new multi-year partnership agreement with sportswear and fashion brand Fred Perry, who has joined the tournament as their Official Outfitter. The partnership will see Fred Perry provide uniforms for ball kids and officials starting from the Final 8 at the 2026 event and from all qualifier games from 2027. …
Australian Open nets Pongbot partnership
Coco Gauff joins World Team Tennis’ Florida Flamingos Racquet Club as player-owner
Davis Cup finds presenting partner in Generali
RAPL Group ropes in Sania Mirza as brand ambassador for Rajasthan Rangers
US Open renews Sky Sports broadcast deal
Is Alexander Zverev now a genuine contender for the tennis hall of fame?
Alexander Zverev won his second Grand Slam title of the year at the recently concluded US Open, defeating American opponent Ben Shelton in four sets. The winning moment was quite hilarious, as he was so focused that he didn’t even realise he had won the match and was getting ready for the next point. This…
ATP Media announces partnership with L1VE
Elena Rybakina has reached the pinnacle of women’s tennis. How did she do it?
Team Sponsors
RB Leipzig Sponsors 2025/26
VfB Stuttgart Sponsors 2025/26
Inter Miami CF Sponsors 2025
AC Milan Sponsors 2025/26
Columbus Crew Sponsors and Partners 2025
Seattle Sounders FC Sponsors 2025
Real Sociedad Sponsors 2025/26
SSC Napoli Sponsors 2025/26
Olympique de Marseille 2025/26 Sponsors
OGC Nice Sponsors 2025/26
Sports Blog
Sponsorships of Chennai Super Kings: Powering a Cricketing Giant
Delhi Capitals: Sponsorships and Financial Overview
The Rise of Lucknow Super Giants: Earnings, Sponsorships, and Team Growth
Royal Challengers Bangalore (RCB) Sponsors and Brand Collaborations
Royal Challengers Bangalore (RCB), also called Royal Challengers Bengaluru, is a cricket team based in Bangalore, Karnataka. The team competes in the Indian Premier League (IPL) and was founded in 2008 by United Spirits. It was named after their liquor brand, Royal Challenge.RCB has been runners-up three times (2009, 2011, 2016) and reached the playoffs…
Inside Rajasthan Royals’ Sponsorship Network”
Rajasthan Royals (RR) is a professional cricket team based in Jaipur, Rajasthan. It plays in the Indian Premier League (IPL). The team was founded in 2008 as one of the original eight IPL franchises.Rajasthan Royals won the first season of the IPL in 2008 under Shane Warne’s captaincy. Many people didn’t expect them to win,…
Mumbai Indians: A Legacy of Excellence in the Indian Premier League
The Mumbai Indians (MI) are based in Mumbai, Maharashtra, and are one of the most well-known teams in the Indian Premier League (IPL). The team started in 2008 and has become a dominant force in T20 cricket. They have won five championships and built a strong brand, a loyal fanbase, and a solid financial foundation….
Gujarat Titans Sponsorship Deals and Financial Partners
Gujarat Titans, a newer team in the Indian Premier League (IPL), quickly became one of the top teams since joining in 2022. With a mix of young players and experienced ones, they have impressed both on and off the field. This article looks at the financial side of the team, including where their money comes…
Sunrisers Hyderabad Sponsors and Brand Collaborations
Sunrisers Hyderabad (SRH) is a professional cricket team in the Indian Premier League (IPL). The team was formed in 2012 after the IPL ended its association with the Deccan Chargers franchise. SRH represents Hyderabad, Telangana, India. The team is owned by Sun TV Network, which is part of the Sun Group.SRH played their first IPL…
Kolkata Knight Riders Sponsors and Revenue Analysis
Kolkata Knight Riders (KKR) have firmly established themselves as one of the most iconic teams in the Indian Premier League (IPL). Representing Kolkata, they have captivated fans worldwide with their thrilling performances, charismatic ownership, and strong brand identity. Team Achievements and Milestones KKR’s journey started with high hopes. In 2011, the team reached its first…
Who Will Replace Manuel Neuer as Germany’s Goalkeeper?
Germany’s national football team is entering a new era in the UEFA Nations League and the 2026 World Cup qualifiers without its long-time goalkeeper, Manuel Neuer. After an illustrious career with the national team, the Bayern Munich shot-stopper has announced his retirement from international football. Neuer, who will be 40 by the next World Cup,…
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