Indian cricketer Abhishek Sharma has been announced as the brand ambassador of Gillette India with Sharma headlining the brand's latest campaign promoting Gillette's 'Gillette Guard 3-in-1'. The campaign will see…
Sports News
Latest Sports News
IPL 2026 News
BCCI teams up with Kingfisher Premium Packaged Drinking Water for IPL
The Board of Control for Cricket in India (BCCI) has joined forces with the United Breweries Limited which will see the latter's brand Kingfisher Premium Packaged Drinking Water become the…
IPL 2026 Team Sponsors and Partners: Punjab Kings (PBKS)
Budweiser 0.0 announces multi-franchise IPL agreement
Rajasthan Royals joins hands MobiKwik for IPL 2026
Inaugural Indian Premier League (IPL) champions, Rajasthan Royals has announced a new partnership with Indian financial technology company, MobiKwik, who joins the Rajasthan team as their Official Payments Partner for…
Mumbai Indians renews partnership with Lauritz Knudsen
IPL 2026 Team Sponsors and Partners: Sunrisers Hyderabad (SRH)
Cricket News
Indian cricketer Abhishek Sharma has been announced as the brand ambassador of Gillette India with Sharma headlining the brand's latest campaign promoting Gillette's 'Gillette Guard 3-in-1'. The campaign will see…
RCB renews boAt partnership
Reigning Indian Premier League (IPL) champions Royal Challengers Bengaluru (RCB) has announced a partnership renewal of their partnership with Indian audio wearables brand, boAt, who will continue on as RCB's…
BCCI teams up with Kingfisher Premium Packaged Drinking Water for IPL
The Board of Control for Cricket in India (BCCI) has joined forces with the United Breweries Limited which will see the latter's brand Kingfisher Premium Packaged Drinking Water become the…
MS Dhoni joins Kuku as investor and brand ambassador
Former Indian cricket team captain Mahendra Singh Dhoni has been announced as an investor and brand ambassador in Kuku, Indian mobile-first AI-driven storytelling platform. Dhoni will serve as the brand…
Virat Kohli partners with Johnnie Walker Luxe Blended Water for new campaign
Virat Kohli has teamed up with Johnnie Walker Luxe Blended Water to headline the brand's reimagined 'Keep Walking' campaign for the new generation. The campaign shows Kohli in different roles…
Kabaddi News
PKL 2025: Dabang Delhi KC Sponsors
Here are the official sponsors and partners of PKL team Dabang Delhi KC, thus enjoying a strong branding presence across their assets.
PKL 2025: Haryana Steelers Sponsors and Partners
PKL 2025: Puneri Paltan Sponsors and Partners
PKL 2025: Telegu Titans Sponsors and Partners
Here are organisations serving as official sponsors and brand partners of Pro Kabaddi League team Telegu Titans, thus enjoying a strong branding presence across their physical and digital assets. Principal…
PKL 2025: Gujarat Giants Sponsors and Partners
PKL 2025: Bengaluru Bulls Sponsors and Partners
PKL 2025: UP Yoddhas Sponsors and Partners
Here are organisations serving as official sponsors and brand partners of Pro Kabaddi League team UP Yoddhas, thus enjoying a strong branding presence across their physical and digital assets. Principal…
PKL 2025: Patna Pirates Sponsors and Partners
PKL 2025: Tamil Thalaivas Sponsors and Partners
Football News
FC Goa have extended their partnership with Kingfisher, which will thus remain an Associate Sponsor of the club for three more years.
Football's forgotten ballers: Yoann Gourcouff
Football over the years has given us some of the most silken, skillful, elegant, and mesmerising players that bring a certain joy to the game, making you fall in love…
Fulham FC join hands with Harvey
Fulham Football Club have announced a multi-year partnership with Harvey, an AI platform for legal and professional services.
Inter Miami CF announce long-term partnership extension with adidas
Club Internacional de Fútbol Miami (Inter Miami CF) have announced a long-term extension of their partnership with adidas.
Everton FC team up with Heinz
Everton FC have announced a partnership with food processing company Heinz, roping it in as their first-ever Official Sauce Supplier.
F1 News
F1 has announced an extension of its partnership with Allwyn, which will thus remain an Official Partner of the premier motor-racing series.
Formula One extends British Council partnership
Formula One has extended its partnership with the British Council. The latter will thus continue to offer the Learning Sectors programme.
Formula One announces new partnership with Fanatec
Formula One has announced a new multi-year partnership with Fanatec, a CORSAIR brand, building on their partnership first signed in 2018.
F1 Japanese Grand Prix 2026 Recap: Kimi Antonelli makes it back-to-back wins
Mercedes' Kimi Antonelli converted his pole position into a race win at the Japanese Grand Prix 2026, although the young Italian driver had to do it the hard way after losing the…
F1 2026: Japanese Grand Prix Qualifying Recap
Kimi Antonelli Continues to Impress with Pole Position at Suzuka Kimi Antonelli has made it back-to-back pole positions, as the young Italian driver secured pole at Suzuka for the Japanese…
Tennis News
ATP Media has announced a multi-year partnership with Deltatre, a global provider of streaming, digital, data, and graphics solutions.
Sania Mirza joins The Derma Co. family
Indian tennis icon Sania Mirza has been revealed as a brand ambassador for The Derma Co., a Honasa Consumer Limited-owned skincare brand.
Emma Raducanu teams up with UNIQLO
British tennis player Emma Raducanu has joined Japanese clothing brand UNIQLO as a Global Brand Ambassador.
Does the world No. 1 crown beckon for Elena Rybakina?
After years of hardship, Elena Rybakina is on her way to the top. Will she reach the WTA summit this year?
Laver Cup partners with Genesys
The Laver Cup has roped in US-based AI-focused tech company Genesys as a Global Supplier and Official Sponsor ahead of its 2026 edition.
Team Sponsors
Following are the companies and organisations that serve as sponsors and brand partners to German Bundesliga club RB Leipzig and enjoy a strong branding presence across their physical and digital…
VfB Stuttgart Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of VfB Stuttgart for the 2025/26 season.
Inter Miami CF Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami CF for the 2025 MLS season.
AC Milan Sponsors 2025/26
Here, we look at the organisations serving as the official sponsors and partners of AC Milan for the 2025/26 season.
Los Angeles FC Sponsors 2025
Here, we look at the organisations serving as the official sponsors and partners of Inter Miami FC for the 2025 MLS season.
Sports Blog
The Chennai Super Kings (CSK) is one of the most iconic franchises in the Indian Premier League (IPL). With a legacy of five IPL titles and a loyal fan base,…
Delhi Capitals: Sponsorships and Financial Overview
Delhi Capitals (DC) have been part of the IPL since its start. Even after 15 seasons, they have not won the IPL trophy. In the first season, DC reached the…
The Rise of Lucknow Super Giants: Earnings, Sponsorships, and Team Growth
Lucknow Super Giants (LSG) is a new team in the Indian Premier League (IPL). It was founded in 2021 and joined the league in 2022. In a short time, LSG…
Royal Challengers Bangalore (RCB) Sponsors and Brand Collaborations
Royal Challengers Bangalore (RCB), also called Royal Challengers Bengaluru, is a cricket team based in Bangalore, Karnataka. The team competes in the Indian Premier League (IPL) and was founded in…
Inside Rajasthan Royals’ Sponsorship Network"
Rajasthan Royals (RR) is a professional cricket team based in Jaipur, Rajasthan. It plays in the Indian Premier League (IPL). The team was founded in 2008 as one of the…
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