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Scuderia Ferrari HP extend Philip Morris partnership
BWT Alpine F1 Team join hands BlockDAG for global partnership
Formula One and PepsiCo announce multi-year team-up
Formula One has announced a multi-year partnership with PepsiCo, bringing it on board as an Official Partner until 2030. The deal will ensure that PepsiCo brands Sting Energy, Gatorade, and Doritos are present at race weekends and integrated into the sport. Sting Energy will also serve as the series’ Official Energy Drink, while Gatorade will...
Silverstone joins hands with Heineken UK