Aditya Chaudhuri - News Site Editor
South Africa football finds new partner in Chiliz
The South African Football Association (SAFA) has announced a new partnership with blockchain provider, Chiliz. The partnership will see both launch the official Fan Token on the Socios.com fan engagement...
Piers Thynne moves from McLaren F1 to Williams F1
British Formula One team McLaren Racing has announced that their former Chief Operating Officer, Piers Thynne, has left the team and will be joining Williams Racing from August 2026. Thynne...
Portuguese football team joins hands with Changan Automobile ahead of FIFA World Cup 2026
The Portuguese Football Federation (FPF) has announced a new partnership agreement with Chinese central state-owned automobile manufacturer, Changan Automobile, who will join the team as an Official Global Partner ahead...
Texas Super Kings signs new deal with H-E-B
Major League Cricket (MLC) franchise Texas Super Kings has announced a new multi-year partnership with North American supermarket chain H-E-B, who joins the team as their Official Grocery Partner. The...
AB de Villiers teams up with Kabuni as their Super Coach
Former South African cricket team captain AB de Villiers has teamed up with AI-powered sports technology platform, Kabuni, with de Villiers joining as their Super Coach. de Villiers joins other...
Chelsea extends partnership with Constant Contact
English football club Chelsea has announced a partnership extension agreement with marketing solutions company, Constant Contact, who will become the Chelsea women's team as their Principal Partner and also their...
Conor McGregor joins the ALP family
Nicotine pouch brand ALP has announced a new partnership with former UFC champion Conor McGregor, who joins ALP as a Global Brand Partner. The partnership will see McGregor work with...
Alpine brings in Jason Somerville as Deputy Technical Director for F1 team
Formula One team Alpine has announced the signing of British motorsport aerodynamicist, Jason Somerville, who joins the team as their Deputy Technical Director. By coming on as the team's Deputy...
F1 Canadian Grand Prix 2026 Recap: Antonelli picks up yet another win as Russell suffers retirement
Mercedes' Kimi Anotelli picked up his fourth win of the season and it was his fourth consecutive win as the young Italian eased to a relatively comfortable win in Montreal...
Crystal Palace inks new partnership with Temporal
English football club Crystal Palace has announced a new multi-year partnership with open-source software platform Temporal who will join the club as their new Front-of-Shirt Partner starting from the 2026/27...