Star Sports inks deals with 16 brands. Star Sports and Disney India have signed lucrative deals worth almost INR 1,200 crore for the ICC Men’s T20 World Cup. This marks a significant…
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Binance joins as the club’s new shirt sponsor. Serie A side SS Lazio have announced blockchain ecosystem and cryptocurrency infrastructure provider Binance as their main jersey sponsor. The Seychelles-based company, which…
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FTX joins as the official cryptocurrency exchange partner. The International Cricket Council (ICC) has announced cryptocurrency platform FTX as its official cryptocurrency exchange partner. The deal will see FTX sponsor all…
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The royal club of the ISL and nicknamed the Nizams, Hyderabad FC are one of the latest clubs to have joined the Indian Super League. Founded in 2019, Hyderabad FC had a…
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German league agrees to one-year broadcasting deal. Bundesliga International signed an agreement with Sony Pictures Networks India (SPN), which will see SPN get media rights to broadcast the Bundesliga in India and…
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Premier League champions to focus on fan engagement through partnership. Manchester City announced a partnership with the experience management company, Qualtrics, which will become the club’s official management software partner. The new…
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World Cup games will be screened across 35 different cities PVR Cinemas has signed a partnership with the International Cricket Council (ICC), which will see PVR live screen the ICC T20 World…
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One of the most popular football clubs in the country and one of the most widely supported clubs in Asia, Kerala Blasters are two-time runners-up of the Indian Super League. With arguably…
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Former India captain to replace Ravi Shastri after the upcoming T20 World Cup. After months of speculation, former Indian captain, current NCA (National Cricket Academy) head coach and legendary batter Rahul…
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MPL to sponsor all National Championships for the next five years. The All India Chess Federation (AICF) have announced MPL Foundation as their principal sponsor, which will see MPL sponsor all…
