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FIFA

FIFA Sponsors

Fédération Internationale de Football Association (FIFA): Partners and Sponsors

January 25, 2023
FIFA/Football/Football Sponsorships

Following are the companies and organisations that serve as partners and sponsors

FIFA Men’s World Cup Qatar 2022 Sponsors

FIFA Men’s World Cup Qatar 2022 Sponsors

December 8, 2022
FIFA/Football/Football Sponsorships

Adidas - The German sportswear giant’s partnership with the governing body of

Frito-Lay announces a partnership with 2022 FIFA World Cup, Qatar

Frito-Lay announces partnership with 2022 FIFA World Cup

June 18, 2022
FIFA/Football

A PepsiCo subsidiary that produces, markets and distributes snack foods, Frito-Lay has

FIFA ends long-term partnership with EA Sports

FIFA ends long-term partnership with EA Sports

May 12, 2022
FIFA/Football/Football Sponsorships

FIFA has announced that it will not be renewing its three-decade-long licensing

FIFA announce Algorand partnership Algorand joins as the Official Blockchain Platform. FIFA has announced blockchain firm Algorand as its Official Blockchain Sponsor ahead of the Qatar World Cup later this year. The partnership will see Algorand become the Official Blockchain Platform of FIFA and provide the governing body blockchain-supported wallet solutions. The deal will see Algorand serve as a Regional Supporter of the Qatar World Cup in North America and Europe along with being an Official Sponsor of the 2023 FIFA Women’s World Cup. Algorand will also work with FIFA to develop its digital assets strategies, while FIFA will work to provide Algorand various sponsorship assets which will include promotional activities, media exposures and advertising. Gianni Infantino, FIFA President, commented: “We are delighted to announce this partnership with Algorand. The collaboration is a clear indication of FIFA’s commitment to continually seeking innovative channels for sustainable revenue growth for further reinvestment back into football ensuring transparency to our stakeholders and world-wide football fans – a key element of our Vision to make football truly global. I look forward to a long and fruitful partnership with Algorand.” Romy Gai, FIFA Chief Business Officer, stated: “This announcement is an exciting moment for FIFA, as it officially enters into the world of blockchain and the opportunities this presents across various applications. At FIFA, we must constantly strive to identify and explore the most cutting-edge, sustainable and transparent means of increasing revenues to continue to support global football development. Algorand is clearly a forward looking, innovative partner that can help us achieve these goals.” Silvio Micali, founder of Algorand, added: “From the beginning, Algorand has focused on building technology that promotes inclusivity, opportunity and transparency for all. “This partnership with FIFA, the most globally recognised and distinguished organisation in sports, will showcase the potential that the Algorand blockchain has to transform the way we all experience the world’s game.”

FIFA announce Algorand partnership

May 5, 2022
FIFA/Football

FIFA has announced blockchain firm Algorand as its Official Blockchain Sponsor ahead

FIFA scores The Look Company partnership

FIFA scores The Look Company partnership

April 29, 2022
FIFA/Football/Football Sponsorships

FIFA has announced The Look Company, a visual engagement solutions provider for

FIFA Xero Deal

FIFA nets Xero partnership

April 14, 2022
FIFA/Football/Football Sponsorships

Small-business management platform Xero has been roped in as a Women’s Football

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