Football News

EURO 2024 signs partnership with Ergo

German insurance firm Ergo has been announced as the second National Sponsor for the upcoming 2024 UEFA European Football Championship (UEFA EURO 2024) following a partnership agreement signed with Europe’s football governing body, the Union of European Football Associations (UEFA). 

As per the agreement, Ergo will also serve as the Exclusive Presenting Partner of the volunteer programme, which UEFA will organise across the ten host cities of EURO 2024. The programme will see a total of 16,000 volunteers, who will “become an invaluable part of UEFA EURO 2024 contributing in more than 25 different competence areas throughout the month-long tournament”. 

Also Read – UEFA Euro 2024 Sponsors

Guy-Laurent Epstein, Marketing Director, UEFA, commented:

Ergo is a long-time supporter and partner of football in Germany, which makes it a perfect fit to become a partner of UEFA Euro 2024.We look forward to collaborating with Ergo on the UEFA Euro 2024 volunteer programme, as the 16,000 volunteers will play a highly essential and valuable role throughout the tournament welcoming everyone to the host country.

Lena Lindemann, Board member and Labour Director at Ergo Group, said:

We will be using our many years of experience in sport sponsorship to help present Germany as top-tier hosts to our many international guests, and contribute to the success of this special event.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

Texas Super Kings renews Valero partnership

Major League Cricket (MLC) franchise Texas Super Kings have announced a multi-year partnership renewal with …

1 day ago

Cristiano Ronaldo announced as Dreame Technology ambassador

Chinese consumer electronics manufacturer Dreame Technology has signed a new partnership with footballer Cristiano Ronaldo,…

1 day ago

Mumbai Cricket Association finds title sponsor in Nuvama Private for T20 Mumbai League 2026

The Mumbai Cricket Association (MCA) has signed a new partnership with Nuvama Group's brand, Nuvama…

1 day ago

Ronda Rousey partners with Castrol as new brand ambassador

Mixed martial artist Ronda Rousey has been announced as the new Brand Ambassador of lubricants…

1 day ago

Glasgow 2026 finds new partner in Allied Mobility

The Glasgow 2026 Commonwealth Games has found a new partner as UK-based wheelchair accessible vehicle…

1 day ago

Madhya Pradesh League T20 gets Title Sponsor in Aditya Birla Group

The Madhya Pradesh Cricket Association (MPCA) has announced a new partnership with the Aditya Birla…

1 day ago