International esports organisation Team Vitality has announced a partnership extension of its agreement with global betting company GG.BET, which will see its Counter-Strike roster continue to be supported by GG.BET.
GG.BET first partnered up with the Team Vitality Counter-Strike team back in 2022. Since then, the two have worked together on dozens of online projects and face-to-face activations.
GG.BET and Team Vitality are planning to organise online projects as well as large-scale offline events for Vitality supporters and fans of Counter-Strike and other titles in order to make esports even more popular around the globe.
Nicolas Maurer, CEO, Team Vitality, commented:
“We are very pleased to extend and expand our partnership with GG.BET, a major player in the esports scene. From the very beginning of our cooperation, it was all about having fun and creating unmatched experiences for all the Counter-Strike fans. Like our meet & greet event in Rio, which gathered over 3.5 million reach, and the unforgettable show match against NAVI. We’re looking forward to unveiling the exciting projects we’ll be putting in place over the next two years, to make the CS community shine and grow.“
GG.BET released the following statement on the matter:
“Since we first joined forces, GG.BET has supported Team Vitality all the way to the top. The team has won major tournaments, including the CS:GO BLAST.TV Paris Major 2023, and finished last season as the strongest team on the planet. In 2023, our projects engaged over 150 million fans on social media, and our work has inspired and motivated other market players to do more to support the esports industry. In 2024, we’re setting ourselves new goals, and we’ll be taking the strategic partnership between GG.BET and Team Vitality to new heights!“
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