Kingfisher Premium Packaged Drinking Water, a United Breweries brand, has secured sponsorship agreements with seven franchises for the 2025 Indian Premier League season.
The seven sides in question are: the Mumbai Indians (MI), the Royal Challengers Bengaluru (RCB), the Punjab Kings (PBKS), the SunRisers Hyderabad (SRH), the Lucknow Super Giants (LSG), the Rajasthan Royals (RR), and the Kolkata Knight Riders (KKR).
As a sponsor, Kingfisher Premium Packaged Drinking Water will enjoy brand visibility during these teams’ home matches, as well as carry out stadium activations and fan engagement activities. The activations will be both on-ground and digital and include meet-and-greet sessions and consumer merchandise giveaways.
Vikram Bahl, Chief Marketing Officer, United Breweries, commented:
“The iconic Ooh La La is back, bigger and better than ever! We are beyond thrilled to partner with some of the most popular and energetic teams. As the country’s most beloved sport, cricket has always been about bringing people together. Through our partnerships with the teams, we are enhancing fan experiences and celebrating the Good Times with millions of cricket lovers.“
A confident and swaggering Colombia face DR Congo knowing that victory will be enough to…
Switzerland will face co-host Canada in their last group stage encounter of Group B on…
World Cup contenders Portugal will clash with newcomers Uzbekistan in their second group stage game…
World Cup contenders England will look to ensure qualification with a win against African opponents…
A supremely confident France side will fancy their chances of getting the three points that…
World Cup debutants Jordan will face African opponents Algeria in their second group stage game…