Indian dairy giant Amul has announced a partnership agreement with Indian sports broadcaster Star Sports, which makes it the Title Sponsor for the live broadcast of the 2024/25 Premier League in India.
As per the agreement, Amul will enjoy branding visibility across all live PL broadcasts going forward this season.
This isn’t Amul’s first partnership with the Premier League; it previously served as the Broadcast Associate Sponsor of the English topflight in 2019.
The 2024/25 Premier League season kicked off on August 16, 2024.
Also read: Premier League 2024/25 Sponsors
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