Audi F1 team partners with Piquadro

Formula One team, Audi F1 Team have recently inked a new partnership agreement with Italian luggage brand, Piquadro, who has joined the team as their Official Luxury Luggage Partner for the Formula One 2026 season and beyond. Piquadro will provide the team with a range of high-performance luxury luggage and backpacks to help the team move with speed and efficiency between the races.

Stefano Battiston, Chief Commercial Officer of Audi Revolut F1 Team, commented,

“With a 24-race global calendar, the way our team travels has a direct impact on how effectively we operate. High-quality, reliable luggage is not a lifestyle detail for us; it supports our people as they move continuously between factory, track and destinations worldwide, often under significant time pressure. Our partnership with Piquadro is built around developing bespoke products tailored to the specific needs of our team, ensuring functionality, durability and efficiency in real operating conditions. By applying technology with a clear focus on function and performance, Piquadro delivers well-engineered, high-quality solutions that support us throughout the Formula 1 season.”

Marco Palmieri, President and CEO of the Piquadro Group, added,

“Formula 1 represents one of the highest expressions of technological excellence and it is an ecosystem we know and value deeply. For Piquadro, performance, speed, precision and passion are not simply values, but core principles that guide our strategic choices and long-term development. This collaboration marks a significant step forward in our journey, alongside a brand with a strong engineering culture and a clear, future-focused vision. It is an opportunity that allows us to further devolve our idea of mobility, integrating innovation, functionality and attention to detail in an environment where excellence is not optional, but essential.”