Chelsea FC team up with Legends/ASM Global

Chelsea Football Club have announced a partnership with venue and event management company Legends/ASM Global, bringing it on board as their Official Catering Service Provider.

The partnership will see Legends/ASM Global deliver its food and beverage experience at Stamford Bridge and Kingsmeadow — respectively, the home grounds of the Blues’ men’s and women’s first teams.

On the partnership, Bonnie Rolfe, Venue Director, Chelsea FC, commented:

“As a club, we are committed to excellence in everything we do. We want to ensure the match-day experience for our fans at Stamford Bridge and Kingsmeadow meets that ambition with a world-class food and beverage offering. We are looking forward to working with Legends/ASM Global to deliver on this and ensure Chelsea’s stadium catering is second to none.“

Chris Bray, Legends/ASM Global President, Europe, added:

“We are delighted to partner with Chelsea FC and bring our expertise and passion to the club. In this new and exciting partnership, we are going to bring a fully open and transparent approach to the commercial relationship. The synergies that we can leverage from our newly combined Legends and ASM Global teams means that we are well aligned with the team at Chelsea FC whose vision and expectations for innovation and elevation in this space matches ours. This fresh, industry approach makes this partnership all the more meaningful, and we’re incredibly excited and ready to get to work with one of the most prestigious clubs in European football.“