Football News

Everton FC announce Christopher Ward as Training Kit Partner

Everton Football Club have announced a new multi-year partnership with Christopher Ward, building on their existing association by making the British watch brand their first-ever Official Training Kit Partner.

Starting with the 2026/27 season, Christopher Ward branding will feature front and centre on the training shirts of the Toffees’ men’s and women’s teams. From next season onwards, the training shirt sponsorship agreement will extend to the club’s U21, U18, and Academy outfits.

Christopher Ward will have prominent branding rights across the club’s official social and matchday platforms, while also enjoying in-stadium branding exposure via LED advertising and media backdrops at the club’s home grounds, Hill Dickinson Stadium and Goodison Park.

The Maidenhead-headquartered British online-only watch company was announced as the Official Global Timing Partner of the club in June 2022. Since then, it has served as the club’s Official Shirt Sleeve Partner, a Founding Partner of the newly opened Hill Dickinson Stadium, and remains a supporter of Everton Women and Everton in the Community.

Andrew Middleton, President of Business Operations at Everton FC, commented:

Christopher Ward has been a bold, innovative and committed partner to Everton, and we are delighted to see that relationship continue to grow through this landmark agreement. Becoming our first-ever Official Training Kit Partner is a significant step. It not only reflects the strength of the partnership, but places Christopher Ward directly within the environment where our teams prepare, develop and strive for excellence every day, while also providing valuable global exposure through training and matchday activity. From their role as a Founding Partner of Hill Dickinson Stadium, to the creation of 53° North and their support for Everton Women and Everton in the Community, Christopher Ward has consistently shown a genuine understanding of this Club, our supporters and our ambitions for the future. We look forward to continuing to work closely with Mike France and the Christopher Ward team as we build on this partnership and explore new opportunities together during this exciting next chapter for the Club.

Mike France, CEO and Co-founder of Christopher Ward, added:

We believe that excellence is built on the smallest details – whether in the precision of a mechanical watch or the marginal gains that define elite football. Becoming Everton’s first-ever Training Kit Partner feels like a natural next step in our journey together. It builds on our presence both on and off matchday by embedding us even further into the Club – in the daily environment where performance is really shaped, behind the scenes on the training ground. That’s something we recognise deeply in watchmaking: the discipline, precision and constant refinement that sits beneath the surface. There’s a genuine alignment between our worlds, built on timing and a relentless drive to improve.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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