FC Barcelona and EBC Financial Group team up

FC Barcelona have announced a partnership agreement with ECB Financial Group for a period for three and a half years, roping it in as their Official Partner in Foreign Exchange in the APAC and LATAM regions as well as the Middle East and Africa.

As Barça’s Official Foreign Exchange Partner, EBC Financial Group will conduct specialised business activities within the foreign exchange domain, including services such as foreign exchange transactions, trading, brokering (including CFDs), and advisory services.

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Juli Guiu, Marketing Area Vice President, FC Barcelona, commented:

“This partnership coincides with FC Barcelona’s global expansion plan in recent years, I’m sure that this will help the Club open up a wealth of opportunities in the financial sector through these 3.5 years of partnership with the well-renowned EBC Financial Group. With the untapped potentials we see in the Asia Pacific region, as well as the growing economies in South & Central America, Mexico, Africa, and Middle East, we’re excited to build more connections with brands, partners, supporters and Culers in these regions.“

Samuel Hertz, APAC Director of Operations, EBC Financial Group, said:

“Even though EBC is only four years old, we’ve only grown because we demand the best from ourselves and the industry. We’ve delved deep into FC Barcelona’s storied history, learning from their culture of mentorship where the experienced guide the new, and the new inspire the younger, creating a continuum of growth and excellence. This isn’t just a partnership; it’s a shared journey towards greatness, embodying a culture where success is not just about winning but about fostering values, nurturing talent, and contributing positively to society. We’re inspired by Barca’s way of doing things, their culture where veterans nurture newcomers, passing on wisdom and passion. Our choice of FC Barcelona as a partner is deliberate and profound; it’s about learning from the best and embedding their ethos of teamwork, respect, and ambition into our DNA.“