Women’s Super League (WSL) club London City Lionesses have announced a “landmark” multi-year partnership with Nike.
The American sportswear giant has been unveiled as the official front-of-matchday-shirt sponsor of the Bromley-based outfit.
Nike, also London City Lionesses’ official kit supplier, will also work with the club on fan engagement activities and community initiatives with the shared goal of growing the women’s game.
Michele Kang, Owner of London City and Founder of Kynisca, commented:
“London City is helping set a new standard for women’s football, on and off the pitch.
“Nike’s commitment is powerful validation of where the club is headed and of the opportunity across the women’s game. This partnership is about more than a logo on our shirt. Together, we will continue raising standards for our players while connecting performance, football, culture, creativity and community in new ways.”
Camilo Andrade, General Manager, Nike Football, said:
“Women’s football is shaping the future of football globally. Our partnership with London City Lionesses reflects Nike’s long-term commitment to developing the game and creating more opportunities for the next generation of players and fans. We share London City’s vision to redefine what football can become.”
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