Top 5 Most Valuable F1 Team Title Sponsors In 2025

Formula One isn’t just about speed; it’s also about money and what that money brings to the table. Title sponsors are the financial engines driving every successful team, plastering their names across the cars in exchange for global visibility that’s worth hundreds of millions. 

However, these deals don’t just pay the bills – they fund the R&D departmens, help track better talents, and unlock the technology needed to win the Constructors’ Championship. 

So, keeping all that in mind, let’s take a look at the top 5 most valuable team title sponsors in 2025 –

#5 Stake & Sauber | US$ 50 Million

At the end of the 2023 season, Alfa Romeo ceased its title sponsorship of the team after five years following Audi’s decision to purchase 25 per cent of the Swiss outfit.

With the German manufacturer unwilling to commit its name to the team until it has purchased 75 per cent of shares by 2026, Sauber expanded its current partnership with Stake.

The betting brand signed a three-year title sponsorship reportedly worth US$50 million annually with Sauber before the start of the 2023 season. 

Following some off-track controversies surrounding betting company Stake, streaming platform Kick, backed by Stake, acquired the naming rights to Sauber’s chassis for the 2024 and 2025 seasons.

#4 Petronas & Mercedes | US$ 75 Million

Petronas has a long-standing title and technical sponsorship deal with the Mercedes-AMG F1 team, dating back to 2010. 

The partnership, which has resulted in numerous championships for Mercedes, was extended in 2022 for a multi-year deal beyond 2026 to focus on sustainable fuel innovation for the new F1 regulations.

The Brackley-based outfit has already made numerous strides in this direction, including plans to use Sustainable Aviation Fuel (SAF) for its air travel and Hydrotreated Vegetable Oil (HVO 100) biofuel for its road freight in a bid to lower its CO2 emissions on the path to being net zero carbon by 2030.

It has been previously reported by Forbes that the agreement is worth US$75 million annually. 

#3 Aramco & Aston Martin | US$ 75 Million

In 2023, Saudi Arabian oil giant Aramco were unveiled as the sole title sponsor of the Aston Martin Formula 1 (F1) motor racing team for the next five years.

As part of a deal expansion and extension between Aramco and the F1 outfit, the oil heavyweight took on the exclusive title sponsor status from January 1, 2024.

Previously, Aramco and data technology and business service firm Cognizant had been joint title sponsors, but from January, 2024, the team came to be known as Aston Martin Aramco.

From 2026, however, Aramco will “deliver advanced fuels and lubricants” to the team, with Aston Martin at that point bringing on board Honda as a new engine power unit partner.

Aramco are reportedly the third biggest team sponsor in F1 in 2025, through their partnership with Aston Martin, which is reportedly worth around US$75 million per year. 

#2 HP & Ferrari | US$ 100 Million

In April 2024, HP and Ferrari signed a multi-year title partnership, making HP the new title sponsor for Ferrari’s Formula 1 team, which is now named Scuderia Ferrari HP.

The deal, which began at the 2024 Miami Grand Prix, involves HP’s technology and services being integrated into the team’s operations and includes prominent logo placement on the cars and team branding. 

This partnership is a major sponsorship deal, reportedly worth an estimated US$100 million annually, placing it among the highest in the 2025 F1 grid. 

#1 Oracle & Red Bull | US$ 100 Million

In February 2022, the Red Bull Racing F1 team secured a new title sponsorship valued at an estimated US$500 million over five years and around US$100 million annually. 

The partnership, which led to the team being renamed Oracle Red Bull Racing, leverages Oracle’s cloud and AI technology to improve race strategy, engine development, and overall team performance. 

Oracle’s branding is prominently featured on the team’s cars, including the sidepods, and across various team assets. 

Moreover, this title sponsorship is an extension of an existing partnership between the two companies that began in early 2021.