The National Women’s Soccer League (NWSL) has announced a multi-year partnership agreement with global retail giant Amazon.
The partnership will see Amazon become the Exclusive Retail Sponsor of America’s top-tier women’s professional club football division as well as the Presenting Partner of its Best XI Awards.
With this deal, Amazon also becomes an official NWSL licensee. The league will also leverage Amazon Web Services (AWS) tech to “transfer historical footage and surface highlights, interviews, and behind-the-scenes footage to enhance fan engagement.”
Julie Haddon, Chief Marketing and Commercial Officer, NWSL, commented:
“Amazon’s global reach and customer-centric approach pairs perfectly with the NWSL’s fan-forward ethos. This partnership will not only amplify the NWSL’s fandom and growth, but will also offer our fans an easy and accessible way to support their favourite teams and athletes.“
British Formula One team Aston Martin has announced a new partnership agreement with Melbourne-based smart…
British motorsports team McLaren Racing has announced a new multi-year partnership agreement with media and…
Here’s information regarding the organisations acting as official sponsors and partners of the French Open…
Football being the most popular sport, FIFA Men’s World Cup is one of the most…
Formula One returns this weekend as the grid heads to Montreal for the Canadian Grand…
The cricketing world is set to get its newest T20 franchise league as Saudi Arabia…