Cricket News

Punjab Kings (PBKS) find new partner in Nippon Paint ahead of IPL 2026

The Punjab Kings (PBKS) have announced a partnership with Nippon Paint India, bringing it on board as an Official Partner for the 2026 Indian Premier League (IPL) season.

The partnership will put the Nippon Paint logo on the right sleeve of the PBKS playing jersey, with branding exposure on other franchise assets also part of the agreement.

Satish Menon, CEO of the Punjab Kings, commented:

We are thrilled to welcome Nippon Paint to the Punjab Kings family. Their strong reputation for leadership, innovation and quality aligns well with our team’s ambition and competitive spirit. With some of the most promising young and experienced talent in the squad, we intend to build a successful season, with Nippon Paint being a part of that journey.

Saurabh Arora, Chief Commercial Officer of the Punjab Kings, said:

It is our pleasure to have Nippon Paints joining the Punjab Kings family. As a brand known for innovation and quality, it aligns with our vision of building a dynamic and high-performance franchise. We look forward to having a great season, with such like-minded partners to back us.

Star PBKS player Yuzvendra Chahal said:

It’s always exciting to have strong backing from partners like Nippon Paint India. As players, we’re focused on giving our best on the field and making our fans proud this season.

Shashank Singh said:

Punjab Kings has one of the most passionate fan bases, and it’s great to see Nippon Paint join the journey with us. We’re looking forward to putting up strong performances and creating memorable moments for our fans this IPL.

Sharad Malhotra, Managing Director, Nippon Paint (India) Group, added:

We are delighted to join hands with Punjab Kings. They are a team that embodies tremendous energy, fearless spirit, and the relentless will to win. The team’s ‘Never Give Up’ attitude resonates deeply with Nippon Paint’s core values. This same resilient spirit is what drives our #NayeIndiaKeNayeRang vision as we celebrate a dynamic, unstoppable nation on the move. The IPL gives us an extraordinary platform to connect with cricket fans across every corner of India, and through this partnership, we intend to do exactly that with colour, with energy, and with the full force of both brands.

Mark Titus, President – Decorative Coatings Business, Nippon Paint (India) Group, stated:

The IPL is India’s most powerful platform for reaching younger consumers at scale — and Punjab Kings, with their vibrant identity and passionate fanbase, are the ideal partner for Nippon Paint as we accelerate our brand’s growth across India. This partnership is not just a jersey placement. It is our endeavour to build deep, lasting connections with the next generation of Indian consumers.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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