Football News

Sheffield United FC extend HEB Group partnership

Sheffield United Football Club have renewed their partnership with HEB Group, a Sheffield-based construction company.

As per the renewed agreement, HEB Group will retain the naming rights to a stand at Bramall Lane — the Blades’ home ground — which will continue to be known as the HEB Group Stand.

The company will also enjoy a branding presence at other Sheffield United assets through the deal covering both the men’s and women’s teams of the club.

On the renewal with Sheffield United, Nigel Pollard, Group Managing Director at HEB Group, said:

Our relationship with Sheffield United is built on shared values; teamwork, determination, and pride in our city. Renewing for the 2025/26 season allows us to keep giving back to the community we’ve been part of for over a century. We’re excited to continue the journey together.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

IPL 2026: Top 5 emerging Indian pace bowlers

Here, we take a look at five young Indian pacers who have impressed in the…

1 minute ago

IPL 2026 | Match 32: Lucknow Super Giants vs Rajasthan Royals | Preview and Predictions

Match 32 of the 2026 Indian Premier League season brings us a royal encounter from…

3 minutes ago

IPL 2026 | Match 30: GT vs MI | Preview and Prediction

Here, we present our preview and predictions for Match 30 of the 2026 IPL season,…

2 days ago

IPL 2026 | Match 29: PBKS vs LSG | Preview and Predictions

Here, we present our preview and predictions for Match 29 of the 2026 IPL season,…

2 days ago

Premier League 2025/26: Gameweek 33 Preview and Predictions

Here, we present our previews and predictions for all matches of Gameweek 33 of the…

3 days ago

IPL 2026 | Match 28: KKR vs RR | Preview and Predictions

Here, we present our preview and predictions for Match 28 of the 2026 IPL season,…

3 days ago