Sheffield United Football Club have announced a five-year partnership with licensed sports merchandise brand Fanatics.
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Sheffield United FC join forces with Joseph Bathrooms
Sheffield United FC have roped in Dronefield-based Joseph Bathrooms as an Official Partner ahead of the 2026/27 season.
Sheffield United FC extend Midnite partnership
Sheffield United FC have extended their partnership with Midnite, which will thus remain their front-of-shirt sponsor for the 2026/27 season.
Sheffield United FC team up with Adidas for kit partnership
Sheffield United Football Club have announced a multi-year partnership with global sportswear and sports accessories brand Adidas.
Sheffield United FC team up with Village Hotel Club
Sheffield United Football Club have announced British hotel and health and wellness brand Village Hotel Club as their Official Hotel Partner.
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Sheffield United FC partner with Nix Biosensors
Sheffield United FC have announced a partnership with Nix Biosensors, a Boston, Massachusetts–based manufacturer of hydration monitoring tech.
Sheffield United FC renew MatchWornShirt partnership
Sheffield United FC have renewed their partnership with sports memorabilia platform MatchWornShirt for the 2025/26 season.
Sheffield United FC extend HEB Group partnership
Sheffield United Football Club have renewed their partnership with HEB Group, a Sheffield-based construction company.
Sheffield United FC ink deal with NOCO
Sheffield United Football Club have announced a partnership with NOCO, a battery power solutions provider.
Sheffield United FC announce Driblab partnership
Sheffield United Football Club have announced a partnership with Driblab, a data analytics and football scouting services provider.