Virat Kohli’s Team Blue Rising, which is a part of the UIM E1 World Championship Season 1, has inked a partnership agreement with Princeton Electric Speedboating — Princeton University’s student-based engineering team.
Princeton Electric Speedboating joins Team Blue Rising as its Official Engineering Partner for the first-ever UIM E1 World Championship. The league also has teams owned by other sports stars like Rafael Nadal, Didier Drogba, Tom Brady and Sergio Pérez.
Adi K Mishra, Co-Owner, Team Blue Rising, and Founder of League Sports Co, commented:
“Our partnership with Princeton Electric Speedboating is a decisive step towards reinforcing our commitment to innovation and sustainable sports practices. Their achievements in electric boating align seamlessly with our vision for the E1 World Championship and sends a strong message that we are here to win while focussing on core ethos of sustainability and opportunity for all. Virat is one of the best athletes of our generation, deeply passionate about sustainability and women empowerment. His eagerness to use his platform for promoting these causes resonated with our team’s values. It’s inspiring how he’s been actively empowering women in sports and championing sustainability in cricket and beyond.“
Andrew Robbins, President of Princeton Electric Speedboating, added:
“PES is excited to partner with Team Blue Rising for the inaugural UIM E1 World Championship. It’s a great opportunity to be on the advent of a new form of racing, spurred on by some of the greatest electric technology that exists in the modern world today. By utilising the knowledge and technology gained in our world record development we are ready to help put Team Blue Rising on the top of the podium.“
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