Multi-year renewal announced
The Union of European Football Associations (UEFA) have announced a renewal of their partnership with American multinational financial services corporation, Mastercard. Mastercard will remain a sponsor of the UEFA Champions League for the 2024-37 commercial cycle.
The long-standing partnership which entered its 30th year, will also see Mastercard hold sponsorship rights for the UEFA Super Cup in 2024, 2025 and 2026. The renewal will also have Mastercard customers stand a chance to enter competitions to win fan experiences while Mastercard will continue their work towards providing children an opportunity to become player mascots. Mastercard will also continue to work on a host of initiatives with the UEFA Foundation for Children.
Guy-Laurent Epstein, UEFA Marketing Director, commented,
“We’re delighted to extend our partnership with Mastercard until 2027. For over three decades, Mastercard has been an unwavering supporter of the UEFA Champions League, bringing fans and cardholders priceless moments and unparalleled experiences. Entering this new era of UEFA men’s club competitions, we’re excited to continue this extraordinary journey together, one of the longest-standing partnerships in world football.”
Raja Rajamannar, Chief Marketing and Communications Officer of Mastercard, added,
“As a proud sponsor of the UEFA Champions League for 30 years, we have helped create incredible experiences on and off the pitch and witnessed the intense passion that fans have for this competition.”
With less than two months remaining until the 2025 Winter Transfer Window, most Premier League…
Can Suryakumar Yadav and co. take a series win in South Africa? While the Indian…
Following are the companies and organisations that serve as sponsors and brand partners to Bundesliga…
Australia vs Pakistan 2nd ODI: Preview and Predictions The Australian summer kicked off with a…
Stake F1 Team Kick Sauber have announced that Gabriel Bortoleto will be taking the second seat for them…
Stake F1 Team Kick Sauber have announced that Valtteri Bottas and Zhou Guanyu will leave at the end…