UP Warriorz finds new Title Sponsor in L’Oréal Professionnel

Women’s Premier League (WPL) team UP Warriorz have announced a new partnership with L’Oréal Professionnel, who will join the team as their Title Sponsor for the upcoming season of WPL, which will be the fourth WPL season. The deal will see L’Oréal Professionnel gain prominent branding across various team assets including on-ground and also across broadcasts.

Captained by Indian all-rounder Deepti Sharma, UP Warriorz will kick off their WPL 2026 campaign against Gujarat Giants on January 10, 2026 at the DY Patil Stadium in Navi Mumbai. The upcoming season of WPL will kick off from January 9, 2026 and will go on until February 5, 2026. 

Kshemal Waingankar, COO, UP Warriorz, commented,

“We are delighted to welcome L’Oréal Professionnel as the Title Sponsor of UP Warriorz for WPL Season 4. Their commitment to empowering women resonates deeply with our values as a women-first franchise. This partnership goes beyond visibility, it reflects a shared belief in enabling women to perform at their best, in sport and in life. We look forward to building an impactful journey together.”

Mathilde Barthélemy-Vigier, general manager, L’Oréal Professionnel India, said,

“At L’Oréal Professionnel, we believe in the power of transformation and building confidence to unlock one’s true potential. Partnering with UP Warriorz, a team that represents courage, professionalism and progress in women’s sport, is a natural extension of our values. Together, we celebrate women who challenge boundaries and inspire change, reinforcing our commitment to empowerment through excellence. It is a world where the Pros meet the Pros!”

Jinisha Sharma, Director, Capri Sports, added,

“This partnership represents much more than a sponsorship, it is a coming together of two brands that believe in the power of women and in the power of transformation. At UP Warriorz, we are focused on building an ecosystem where women are supported, celebrated and given the confidence to lead. L’Oréal Professionnel Paris shares that vision, and together, we hope to create narratives that inspire young girls to dream fearlessly and pursue excellence, on the field and beyond.”