Wrexham AFC inks new deal with Firefox

Welsh football club Wrexham AFC has announced a new multi-year partnership with independent browser, Firefox, who join Wrexham as their Official Web Browser Partner and also Front-of-Kit Sponsor. Firefox will have their logo present on the front of the Wrexham men’s and women’s kits and will also work with the club on a host of  product integrations, and fan focused activations.

Rob Mac and Ryan Reynolds, Wrexham AFC co-chairmen, released a joint statement which read,

“We are thrilled to welcome Firefox as our new front-of-kit partner.We love an underdog story and both Wrexham and Firefox know the feeling of having to battle giants. It takes inventiveness, relentlessness and a pristine browsing history. So let’s effing go…”

John Solomon, Chief Marketing Officer at Mozilla, said,

“Partnering with Wrexham AFC is a natural fit. At their core, both Wrexham and Firefox are challenger brands that have built passionate global communities by doing work differently and staying true to who they are. Wrexham has created something incredibly special through authenticity, ambition, and a deep connection with its supporters. Firefox has approached the internet with that same philosophy – working to build it as it should be, with openness, community, and people at the center of it all. We’re excited about what’s ahead and what we can build together.”