AC Milan inks new deal with Boggi Milano

Italian football club AC Milan has announced a new partnership with Italian apparel brand Boggi Milano who has joined the club as their Official Formalwear Partner and also a Global Partner of the club. The partnership will see Boggi Milano provide formalwear for the AC Milan men’s first team, women’s first team and also for the AC Milan coaching staff and management. 

Maikel Oettle, Chief Revenue Officer, AC Milan, said,

“For millions of people around the world, AC Milan represents Milan. We carry the city’s name with us wherever we go, together with its values — rooted in tradition, driven by innovation, and shaped by a strong international outlook. It is on this shared ground, and with the goal of continuing to grow in global markets, that our partnership with Boggi Milano takes shape. From this season, the brand will dress our teams for their official engagements, in Italy and abroad.”

Claudio Zaccardi, President & Chief Executive Officer and Chief Style and Brand Officer, Boggi Milano, added,

“This partnership represents a natural coming together of two brands built on shared values. Milan is the source of inspiration for us both: a city capable of combining tradition with innovation, elegance with performance and an international outlook with a strong sense of identity. We are proud to accompany AC Milan on this new journey, bringing our vision of contemporary style to one of Italy’s most iconic football clubs.”