Alpine F1 inks new deal with Valvoline

Formula One team Alpine has announced a new long-term partnership with American motor oil company Valvoline, who join as a Global Team Partner of the French Formula One team. The partnership will see Valvoline have branding on the Alpine race cars along with on other team assets.

Guy Martin, Global Marketing Director, BWT Alpine Formula One Team, commented,

“We are delighted to welcome Valvoline as a new Global Team Partner. We share a deep passion for innovation, engineering excellence, and competition. Alpine Formula One Team’s performance-driven environment provides the perfect platform to push the boundaries of technology. We look forward to working closely with Valvoline and building a long and successful partnership.”

Michael Kirtman, Chief Brand Officer, Valvoline Global Operations, added,

“Motorsports has been part of Valvoline’s DNA for more than a century, and Formula One represents one of the world’s most influential stages for innovation, and competition. Our partnership with BWT Alpine Formula One Team reflects our continued investment in the sport and our commitment to connecting with fans and customers through world-class racing. We look forward to building a strong relationship with the team while continuing to expand Valvoline’s presence across the highest levels of global motorsport.”