Arsenal Football Club have signed a multi-year partnership agreement with UK car manufacturer MG Motor, roping it in as their Official Automotive Partner.
The agreement will see MG Motor and Arsenal FC work on various engaging content. MG Motor will also support the Arsenal men’s and women’s teams and have branding visibility at both the Emirates Stadium and Meadow Park.
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Juliet Slot, Arsenal FC’s Chief Commercial Officer, commented:
“We’re delighted to welcome MG to our family of partners. It’s a brand renowned for its history and heritage, but they also bring a forward-thinking mindset that aligns with our club’s ambitions. In their centenary year, we’re excited that MG can become part of our own long-term growth journey, and we look forward to working with them to promote their range of leading sustainable electric vehicles.“
Guy Pigounakis, Commercial Director at MG Motor UK, added:
“Joining Arsenal in our centenary year marks a significant chapter in MG’s story. We’re not just supporting a world-famous club; but aiming to drive forward the future of football by championing the growth of the women’s professional game and showing our passion for the greatest game on earth.“
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