Indian nutrition brand HealthOK has roped in Indian cricketer Bhuvneshwar Kumar to headline their latest digital influencer campaign. Named ‘Dikhawa Nahi. Karke Dikhaye’, the campaign highlights the importance of vegetarian nutritional supplements. Through the campaign, Kumar will highlight how HealthOK addresses potential gaps in essential vitamins through food alone.
Bhuvneshwar Kumar, commented,
“I’ve always believed that trust is built through consistency and performance. That’s what this campaign stands for. “I’m a vegetarian and I’m glad to collaborate with HealthOK, which is a vegetarian supplement, to encourage people to make the right nutritional choices every day without compromising on their vegetarian lifestyle beliefs.”
Joy Chatterjee, Vice President and Head of Sales and Marketing, Mankind Consumer Products Pvt. Ltd. said,
“Our digital trust campaign is rooted in a simple thought: real trust comes from delivering consistently. Bhuvneshwar Kumar perfectly reflects that philosophy. “Just as he has earned the trust of millions through his performances, HealthOK has earned consumers’ trust with a clinically proven formulation that supports energy and everyday health.”
Aneesh Gautam, Co-Founder and Director Talent, LegaXy, added,
“We believe the right brand collaborations are built through values and long term vision. We’re delighted to have facilitated this association and look forward to seeing both brands create meaningful impact together.”
The 2026 FIFA World Cup concluded on 20th July with Spain beating Argentina 1-0 after…
American Formula One team Haas has announced a new multi-year partnership with runtime cybersecurity firm…
English franchise cricket club Trent Rockets, who participates in The Hundred, has announced a new…
French football club Paris Saint-Germain (PSG) has announced a new multi-year partnership with energy vehicles…
Formula E has announced a new partnership with social network and dating platform Tinder, who…
Glasgow-based Scotsman Hospitality has been announced as an Official Supporter of the Glasgow 2026 Commonwealth…