Gaming News

BLAST Premier inks deal with GG.BET

Counter-Strike tournament series BLAST Premier has announced a global partnership agreement with esports betting company GG.BET.

The partnership will see GG.BET gain branding presence at various activations, offering BLAST viewers unique experiences and bringing them closer to the game. 

The activations will include talent predictions and BLAST.tv “Pick ‘Ems”, live betting odds broadcast integration, social media giveaways, exclusive content, as well as physical and digital branding throughout the BLAST Premier tournament series. 

GG.BET already has a strong presence in the Counter-Strike scene, having partnered previously for the Stockholm 2021 and Antwerp 2022 Majors. It is also a long-term partner of both NAVI and Team Vitality. 

Alexander Lewin, SVP of Commercial Revenues, BLAST, commented:

We are delighted to welcome on board GG.BET as a global partner for 2024. The brand is deeply rooted in the Counter-Strike community, having active partnerships with our Member Teams NAVI and Team Vitality. This partnership is further testament to their commitment and passion towards Counter-Strike – we look forward to building a collaboration that rewards and engages fans.

GG.BET released the following statement on the matter:

The GG.BET team is delighted to kick 2024 off by announcing a partnership with BLAST Premier. Not only do our plans for this year align, both our brands share common values and a desire to push esports to a whole new level. Pooling our resources with such a strong partner will allow us to make this year yet another unforgettable one for the esports community.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Share
Published by
Aditya Chaudhuri

Recent Posts

Williams Racing extends Duracell deal

Multi-year extension announced British Formula One team Williams Racing have announced a multi-year extension of…

8 hours ago

Juan Mata invests in San Diego FC

Spanish footballer Juan Mata has been revealed as an investor in new Major League Soccer…

8 hours ago

NBA extends Warner Bros. Discovery partnership

Long-term extension announced The National Basketball Association (NBA) has announced a new 11-year partnership extension…

16 hours ago

Pep Guardiola signs contract extension at Manchester City

Amidst growing uncertainty after Manchester City’s off the pitch legal issues and lacklustre start to…

16 hours ago

Football: Top 10 Summer Signings Across Europe’s Top 5 Leagues

Clubs across Europe’s top 5 divisions have made some huge deals this summer window, however,…

17 hours ago

WTA expands Rolex partnership

Rolex extends and expands deal The Women's Tennis Association (WTA) has announced a partnership extension…

17 hours ago