Football News

Chelsea announce WhaleFin partnership

WhaleFin becomes the Official Sleeve Partner of the club.

European and world champions Chelsea Football Club have signed a new partnership with global leader of digital asset products and infrastructure, Amber Group. The agreement will see WhaleFin, Amber Group’s flagship digital asset platform, have its logo present on the sleeves of the club’s senior men’s and women’s team kits from the start of the 2022/23 season.
As the club’s Official Sleeve Partner, Amber Group will collaborate with the club on various activities to grow the WhaleFin brand globally. The two will also work together on a host of sustainable initiatives in line with Amber Group’s commitment for a sustainable future. As Chelsea’s first digital asset partner, Amber Group hopes to make use of Chelsea’s global fanbase to make people more aware of WhaleFin’s profile.

Guy Laurence, Chelsea FC Chief Executive, commented:
“This is a hugely exciting partnership for the club, which aligns us with one of the most advanced digital asset companies in the world. As Amber Group continues to expand coverage of their platform globally, they will now have the ability to not only speak to the hundreds of millions of loyal Chelsea fans around the globe but also be seen by the billions who tune into the Premier League each season.”

Michael Wu, Amber Group Chief Executive Officer, added:
“Our partnership with Chelsea FC is a watershed moment as we embark on the next stage of our growth globally. With the beautiful game’s ability to rally a global audience regardless of culture, language and nationality, we are excited to showcase the full potential of digital assets to an international audience.
“With a storied club history backed by a world-class team, Chelsea FC is a class act that we are proud to partner with, as we bring digitisation and crypto finance to global users. We are thrilled to be associated with one of the best teams in the English Premier League, and we look forward to unlocking new sporting experiences for football fans around the world.”

Aditya Chaudhuri

Recent Posts

One Position Every PL Club Need To Address This Transfer Window: Part-1

With less than two months remaining until the 2025 Winter Transfer Window, most Premier League…

27 mins ago

South Africa vs India 1st T20I: Preview and Predictions

Can Suryakumar Yadav and co. take a series win in South Africa? While the Indian…

2 hours ago

Bayer 04 Leverkusen Sponsors 2024-25

Following are the companies and organisations that serve as sponsors and brand partners to Bundesliga…

5 hours ago

Australia vs Pakistan 2nd ODI: Preview and Predictions

Australia vs Pakistan 2nd ODI: Preview and Predictions The Australian summer kicked off with a…

23 hours ago

Stake F1 Team Kick Sauber reveal Gabriel Bortoleto as second driver for 2025

Stake F1 Team Kick Sauber have announced that Gabriel Bortoleto will be taking the second seat for them…

23 hours ago

Stake F1 Team Kick Sauber to part ways with both Valtteri Bottas and Zhou Guanyu after this season

Stake F1 Team Kick Sauber have announced that Valtteri Bottas and Zhou Guanyu will leave at the end…

1 day ago