Here, we look at the brand endorsement deals of the English professional footballer Cole Palmer.
In July 2025, American sportswear giant Nike onboarded Cole Palmer as a global brand ambassador. The Englishman is a marquee Nike athlete.
As part of the deal, Palmer has featured in several high-profile ad campaigns for the brand, including the most recent World Cup-focused advertisement titled “Rip the Script”. He wears the Silos boots in the Mercurial and Phantom series during matches. Palmer also promotes Nike football through social media.
Palmer takes part in promotions and activations for Coca-Cola as well as its energy drink brand Powerade. This includes activities linked to Coca Cola’s role as the Official Soft Drink Partner of the Premier League.
Cole Palmer partnered with British luxury house Burberry in October 2024.
As part of the deal, he also appeared in its TVC campaign titled “It’s always Burberry weather”, promoting its outerwear collection alongside English footballer Eberechi Eze.
The partnership continues into 2026, with Burberry having featured him again to promote its apparel.
In June 2026, Cole Palmer formed a multi-year partnership with instant commerce platform Gopuff.
Through the partnership, Gopuff launched “COLE’D”, a line of premium ice products, which it made available through its app across the UK and the US.
Cole Palmer has been involved in the creation and packaging of both COLE’D products and the content pertaining to it. The products include purified traditional ice cubes, craft ice spheres shaped like footballs, and electrolyte-enhanced pebble ice.
As part of the deal, Palmer appears in promotional campaigns sporting Beats headphones. The Englishman is one of many elite athletes who serve as brand ambassadors for the global consumer audio electronics giant.
Cole Palmer was announced as a global ambassador for EA Sports’ “FC” video game series in August 2025, when his club, Chelsea FC, announced the extension of their partnership with the football-simulation video game series previously known as “FIFA”.
This deal with Palmer is part of the overarching collaboration between EA and Chelsea. Palmer is part of promotional releases and marketing material for “FC” titles. His trademark “Cold Palmer” celebration also features in-game.
As part of the deal, Palmer appeared in several brand campaigns and promoted boohooMAN via social media.
In February 2025, Pringles UK teamed up with Cole Palmer for the promotion of its new “HOT” range.
Palmer featured in several promotional campaigns titled “Hot vs Cole” to launch the Pringles HOT range.
In 2024, Cole Palmer collaborated with Toshiba TV to provide tech upgrades to football clubs around the country as part of Toshiba’s push for improving grassroots football. He even surprised his childhood club, Wythenshawe FC, with a visit and a tech upgrade.
In April 2024, Cole Palmer teamed up with household cleaning products brand Cif Cream. He also collaborated with it for the “Re-kicks” initiative, a community project aimed at cleaning and redistributing pre-loved football boots to children and youth from disadvantaged backgrounds.
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