Cricket Canada has announced a partnership agreement with Japanese automobile manufacturer Nissan, with Nissan Canada thus becoming the Official Automotive Partner of the Canada men’s and women’s national cricket teams.
Nissan aims to use the partnership to strengthen the connection between the fans and the sport. It will also receive prominent branding visibility on the back of the teams’ jerseys.
Also read: Cricket Canada Sponsors 2024
Amjad Bajwa, President of Cricket Canada, commented:
“Nissan is about innovation, accuracy and performance – similar to world-class cricket. We are delighted to welcome Nissan Canada as our partner, an iconic brand with a longstanding connection to cricket. With Nissan’s logo proudly adorning the backs of our National Team players as they make their mark on the global stage, we are confident that together, we will drive Canadian cricket to new heights of success and visibility.“
Ken Hearn, Director of Marketing for Nissan Canada, added:
“Nissan has been proud supporters of Cricket on a global level for many years, and we’re thrilled to expand the wonderful relationship with Cricket Canada and our National Teams. We look forward to cheering on Team Canada as we take on the world’s top Cricket teams at the ICC World Cup this summer.“
Here, we look at the brand endorsements and other collaborations of Spanish professional footballer Pedro…
It has been no secret to anyone that Manchester United have been spending a vast…
The Caribbean Premier League (CPL) has announced a new partnership with fantasy cricket platform The…
Premier League club Leeds United has announced a new multi-year partnership agreement with sports betting…
Premier League giants Liverpool FC have announced a new deal with robotic mowing firm Husqvarna…
Australian national Ryan Williams, who currently plays for the Indian national football team, has joined…