Streaming platform JioCinema has roped in Dalmia Cement as an Associate Sponsor of the IPL 2024 season following a new partnership agreement. Through the partnership, Dalmia Cement hopes to educate a wider audience about ‘significance of RCF in building their dream house.’
A JioCinema spokesperson said,
“We are delighted to welcome Dalmia Cement on board as an associate sponsor for the TATA IPL 2024. Dalmia Cement’s reputation for innovation and excellence aligns perfectly with the dynamic spirit of the IPL. This partnership promises to be a win-win, not only for both brands but also for our viewers who can expect an even more exciting and enriching cricket experience on JioCinema.”
Sameer Nagpal, COO, Dalmia Cement (Bharat), said,
“We are thrilled to partner with JioCinema as an associate sponsor for the TATA IPL 2024. The IPL is a national phenomenon, uniting millions through their love for the game. This massive platform provides us with a unique opportunity to educate crores of aspiring homeowners in India, about the importance of RCF (i.e. roof, column & foundation) in ensuring that their dream house lasts for generations to come”.
In June 2024, Sergio Pérez committed to a new two-year extension deal with the reigning…
Red Bull struggling again as Mercedes step up in Las Vegas It was Mercedes' George…
Multi-year deal signed The Ultimate Fighting Championship (UFC) has announced a new multi-year partnership agreement…
Multi-year extension announced British Formula One team Williams Racing have announced a multi-year extension of…
Spanish footballer Juan Mata has been revealed as an investor in new Major League Soccer…
Long-term extension announced The National Basketball Association (NBA) has announced a new 11-year partnership extension…