Eintracht Frankfurt Sponsors 2025/26
Here, we look at the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Eintracht Frankfurt e.V. as their sponsors and partners for the 2025/26 season.
Main Sponsor
Indeed
A subsidiary of global HR tech leader Recruit Holding, Indeed is a job search portal. In 2017, Indeed formed a partnership with Eintracht Frankfurt.
As part of the agreement, Indeed serves as the Main Sponsor of the men’s, women’s, youth, and esports teams of the club. The Indeed logo prominently features on the front of the Eintracht Frankfurt matchday jerseys across all teams.
In addition, Indeed also works with EintrachtTech to promote a sustainable future for the club.
The two parties last renewed their partnership in August 2025. It is now set to run until 2029.
Naming Rights Partner
Deutsche Bank
Deutsche Bank, a German financial and banking services organisation, is the naming rights partner and an official sponsor of Eintracht Frankfurt.
The partnership between the two parties began in 2017. In 2020, Deutsche Bank bagged the naming rights to the Eintracht Frankfurt stadium (Waldstadion), which has since known as Deutsche Bank Park. The partnership between the two is set to run until 2027.
Kit Supplier
Adidas
German giant Adidas is the kit supplier for Eintracht Frankfurt. The Herzogenaurach-based sportswear and sporting goods manufacturer replaced American brand Nike in the role at the start of the 2025/26 season, having signed a five-year deal.
Adidas has returned to Frankfurt after almost four decades. It supplied the club with kits from 1974 to 1978 and then from 1980 to 1987. The current deal covers the men’s, women’s, and youth teams of the club.
Sleeve Partner
Deutsche Vermögensberatung AG (DVAG)
DVAG, a Frankfurt-based network marketing financial services company, is the sleeve sponsor of the club.
As part of the agreement, DVAG’s logo features on the left sleeve of the Eintracht Frankfurt men’s team’s shirt during their league games, with insurance company Generali, a “long-standing product partner” of DVAG, taking over the role during cup competitions (both domestic and international).
The partnership, set to run until the end of the 2027/28 season, also covers the women’s, youth, and esports teams of the club.
Strategic Partners
ALEA School
ALEA, a bilingual grammar school in Bad Orb, Germany, is a Strategic Partner of Eintracht Frankfurt as per their official website.
American Express
The agreement entails American Express serving as the official payment partner of the club. Amex cards are also thus accepted as a payment method at the club, while Amex also offers discounts on merchandise, food, and drink at Deutsche Bank Park on matchdays. To improve fan experience, Amex has included a “fast lane” system as a payment option for the fans.
The partnership also entails American Express being presented as a partner at the “Block im Park” conference in Frankfurt.
Condor
Condor Flugdienst GmbH, a Frankfurt-based airline company, was announced as a strategic partner of Eintracht Frankfurt in August 2025.
The three-year partnership covers Eintracht Frankfurt’s men’s, women’s, and club sports outfits, as well as “joint projects with the digital subsidiary EintrachtTech.”
Deutsche Dienstrad
In July 2025, Eintracht Frankfurt signed a partnership agreement with Deutsche Dienstrad, a corporate bicycle leasing company.
The aim of the collaboration is to promote a healthy lifestyle that involves cycling, while also boosting brand awareness and visibility. Deutsche Dienstrad also collaborates with the technology arm of Eintracht Frankfurt, EintrachtTech, on several projects.
DWS
As part of the partnership, DWS sponsors the Eintracht women’s team and organises other initiatives, such as B2B events during the men’s team’s tour in Japan.
The two parties last renewed their partnership in November 2022. It is now set to run until 2025.
Hyundai
As part of the agreement, Hyundai is designated as the mobility and premium partner of the club. The partnership covers both the men’s and women’s teams of the club. Hyundai also provides electric vehicles to the club to help them move towards a greener and more sustainable future.
The two parties last renewed their partnership in May 2023, with the deal set to run until the end of the 2025/26 season.
Kumho Tyres
Kumho Tyres and Eintracht Frankfurt announced a partnership in July 2024. This made Kumho Tyres the Official Tyre Partner of the club for three years.
As part of its brand activation strategy, Kumho Tyres supports the club’s esports team and engages with them on several social media campaigns. The brand also enjoys visibility through the pitch-side LED boards at the Deutsche Bank Park as well as across the club’s digital platforms.
LOTTO Hessen
Wiesbaden-based company LOTTO Hessen was a long-time partner and the official lottery sponsor of Eintracht Frankfurt until the 2020/21 season, holding exclusive rights for lotteries at the club.
The lottery company remains a strategic partner of the club as per their official website.
Mainova
Mainova AG, a regional energy supplier in Germany, has been a long-standing partner of Eintracht Frankfurt — for over 20 years.
The energy service provider remains a strategic partner of the club, with the agreement covering both the men’s and women’s first teams of the club. Mainova is to remain as the official energy partner of Eintracht Frankfurt as well as Deutsche Bank Park until at least 2028.
Additionally, Mainova also collaborates with the tech arm of the club, EintrachtTech, for special fan experience and digitalisation initiatives.
Pepsi
The partnership covers the men’s, women’s, and youth teams of the club. Pepsi also collaborates with the club to support youth and grassroots football.
The two parties have collaborated to create special-edition merchandise and co-branded Pepsi Zero Sugar cans. Deutsche Bank Park also has a custom-designed Pepsi Lounge for further brand visibility, while Pepsi also enjoys “exclusive delivery and selling rights for soft drinks, iced tea and snacks at all events at Deutsche Bank Park, and is also to be extended to the Stadion am Brentanobad, the ProfiCamp and the Riederwaldstadion.” PepsiCo brands Pepsi, 7UP, Mirinda, Schwip Schwap, Lipton, Lay’s, and Doritos are made available to the match-goers at the Eintracht home ground.
The partnership between PepsiCo and Eintracht Frankfurt is currently set to run until 2027.
RoboMarkets
Frankfurt-based RoboMarkets Deutschland GmbH is the German arm of the globally active group of companies headquartered in Cyprus. RoboMarkets provides trading services and access to a wide range of financial instruments for investors.
RoboMarkets is a strategic partner of Eintracht Frankfurt. The partnership that began in 2022 was further expanded in July 2024 and extended for three more years.
Strauss
German workwear brand Strauss has been a strategic partner of Eintracht Frankfurt since July 2023.
As part of the deal, Strauss serves as the workwear partner of the club. The two parties also collaborate on a co-branded workwear collection, which is made available to the Eintracht fan base.
Professional Football Partners
Binding Bier
Binding Bier and Eintracht Frankfurt announced a partnership in June 2023, which made Binding the official beer of the club. The partnership is currently set to run until the end of the 2027/28 season.
As part of the deal, Binding enjoys branding and pouring rights at Deutsche Bank Park for the Eintracht men’s, women’s, and U21 teams’ games. The two parties have also released co-branded Eintracht-themed beer cans as part of promotional activities.
Frankfurter Sparkasse
German bank Frankfurter Sparkasse signed a partnership agreement with Eintracht Frankfurt in 2017, taking over the premium partnership role from its parent company, Helaba, which had teamed up with the club in that capacity in 2014.
The partnership with Frankfurter Sparkasse was renewed in April 2020 for another three years. The bank remains listed as a partner on the club’s official website.
Generali
As mentioned above, insurance company Generali is part of the dual-sleeve sponsorship agreement with Eintracht Frankfurt alongside DVAG.
The deal, having kicked off with the 2025/26 season, is set to run until the end of the 2027/28 season, with the Generali logo featuring on the left sleeves of the Eintracht Frankfurt matchday shirts during cup games.
Generali also serves as the official insurance partner of the club, with the deal covering the women’s first team, youth development sides, as well as other sports teams of the club and EintrachtTech.
Gender Group
Gender Group is listed as a professional football partner of the club on their official website.
Hailo
Hailo, a Haiger-based company, deals in portable ladders and waste management bins for household, industrial, and commercial purposes.
Hailo has been an official partner of Eintracht Frankfurt since 2020.
The aim of this collaboration is to support not just the Eintracht men’s first team and create brand awareness, but also to provide support to the U21 team.
The two parties last renewed their partnership in August 2023, ahead of the 2023/24 season.
Infraserv Höchst
Infraserv Höchst is a German infrastructure and services company.
Joka
Joka, a floor coverings, doors, and other wooden products manufacturer, has been a partner of the club since 2021.
Joka provided the floors and doors for the club’s new training facility, using oak floorboards and impact sound–absorbing and joint-friendly carpet tiles in club colours for the various areas of the venue.
The partnership is set to run until 2025.
Horn
As per the club’s official website, Horn is a professional football partner of the club.
PwC
PricewaterhouseCoopers, also known as PwC, is a London-based multinational professional services network and one of the four largest accounting firms in the world. PwC partnered with Eintracht Frankfurt in June 2020.
As part of the deal, PwC works towards developing the Arena of IoT (Internet of Things) digital initiative, while also helping the club with their smart mobility developments and digitisation strategy.
REWE
German supermarket chain Revisionsverband der Westkauf-Genossenschaften (REWE) serves as a regional partner of Eintracht Frankfurt.
The partnership is managed by the company’s regional branch, REWE Region Mitte.
RMV
As per the club’s official website, RMV is a professional football partner of the club.
vgF
As per the club’s official website, vgF is also an official professional football partner of the club.
Willkie
Willkie Farr & Gallagher LLP, commonly known as Willkie, is a white-shoe law firm headquartered in New York.
As per Eintracht Frankfurt’s official website, Willkie is also a professional partner of the club.
