Formula One has announced a partnership renewal agreement with ear defenders manufacturer Alpine Hearing Protection, which will see the latter continue making F1-licensed products for fans.
Through the partnership, F1 fans will be able to buy the products online or at the track. The product range will include standard ear defenders for adults and children as well as Bluetooth-enabled versions, allowing fans to tune into radio commentary at Grands Prix to further enhance the race-going experience.
Also read: Formula One 2024 Sponsors
Collette Gangemi, Director of Gaming & Licensing at Formula 1, commented:
“Attending a Grand Prix is unforgettable, and the noise of the cars and the atmosphere are what make it so special. We want fans of all ages to enjoy the spectacle of an F1 event, and Alpine Hearing Protection products provide commentary during the live sessions to enhance the viewing experience even further.“
After almost 4 weeks of breathtaking and edge-of-the-seat cricket action between 5 teams who gave…
Cricket South Africa (CSA) have recently signed a five-year partnership agreement with sports apparel and…
McLaren Racing have signed a new multi-year partnership with security and AI operations company, Rubrik,…
The Audi Formula One team has recently signed a new partnership agreement with digital advertising…
British Formula One team Williams Racing has signed a new multi-year partnership with Sparco, who…
Italian tennis star Jannik Sinner has signed a new multi-year global partnership with insurer and…