F1 teams up with Off Season

Formula One has announced a new partnership agreement with sports-fashion brand, Off Season with the new deal kicking off with a new collection aimed to bring together the world of motorsport and fashion. Across five women’s and two unisex styles, the collection is inspired from Formula 1 branding and circuit motifs.

Emily Prazer, Chief Commercial Officer of Formula One, commented,

“We’re excited to collaborate with Off Season on this collection, which brings a fresh and creative perspective for Formula 1 whilst continuing to build our women’s offering. The capsule highlights the further integration of Formula 1 in the lifestyle space and creates another touchpoint for fans and new audiences to interact with the F1 brand off track.”

Kristin Juszczyk, Off Season Co-Founder, added,

“With this collection, I wanted to capture the energy and precision of Formula 1 while still 

celebrating femininity and individuality. We wanted to translate that race-day intensity into fashion-forward pieces that feel dynamic, versatile and true to our design DNA.”