FIFA extends Visa partnership

FIFA has announced a partnership extension with Visa which is set to the partnership between both cross 20 years. The new long-term extension will see Visa continue on as a FIFA Partner and provide the fans with  innovative payment technologies and exclusive access opportunities across global events such as the FIFA Women’s World Cup 2027, FIFA World Cup 2030 and also the FIFAe Finals and youth tournaments. Visa will also continue as the Official Payment Technology Partner. 

Romy Gai, Chief Business Officer, FIFA, said,

“Visa has been an integral partner to FIFA for nearly two decades. This renewed agreement reflects a shared ambition to innovate, inspire and bring fans closer to the game on the biggest stages in world sport. We are proud to continue working alongside a partner that shares our vision for engaging fans, innovating, impacting communities and growing women’s football.”

Frank Cooper III, Chief Marketing Officer, Visa, added,

“Visa and FIFA will expand the possibilities for rich fan experiences and player aspirations through our long-standing partnership. We both recognise that FIFA’s global tournaments not only create massive cultural moments, they generate commerce through ‘pop-up economies’ that allow Visa to help energise entire cities, driving growth and connecting communities.”