The Haas Formula One team have announced a multi-year partnership with IC, an online trading platform, which comes on board as their Official FX Trading Partner.
The deal will see IC gain branding presence on the Haas race car — on the nose, front wing, halo, and cockpit headrests — starting with the season-ending Abu Dhabi Grand Prix.
This partnership with the American outfit marks IC’s biggest global motorsport collaboration to date, with the company looking towards global growth through exposure at the top level of motorsport.
Ayao Komatsu, Haas F1 Team Principal, commented:
“We’re excited to welcome IC to the team. Their focus on technology, efficiency, and continual improvement aligns closely with our ethos in Formula 1. We look forward to building a high-performing partnership together.“
Tony Philip, Chief Marketing Officer at IC, said:
“Formula 1 is the perfect expression of precision, discipline, and performance under pressure, qualities that resonate deeply with IC and with the traders we serve around the world. This partnership marks an important milestone in our global growth strategy. Alongside it, we are also rolling out a timely refresh of our logo and visual identity, a small but meaningful step as we embark on the next chapter of the IC journey.”
Jason Hughes, General Manager of IC MENA, added:
“The UAE is shaping the future of global finance, making Abu Dhabi the perfect stage for this partnership. Our presence here reflects our long-term commitment to the region and our ambition to continue delivering world-class trading experiences and products.”
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