Pandya announced as brand ambassador
Ace Indian cricketer Hardik Pandya has joined forces with plant-based nutrition and personal care D2C brand, Plix, joining as a Brand Ambassador for the brand’s nutrition and hair product portfolio. Pandya will star and headline two campaigns for Plix – #ACVWeightLossKaBigBoss – which promotes their apple cider vinegar Effervescent product and the #PlixLagaoBaalBadhao to promote Plix’s rosemary advanced hair growth serum.
Plix aims to use Pandya’s reach all over the country to reach out to wider audiences especially the ‘ fitness enthusiasts and health-conscious individuals’.
Rishubh Satiya & Akash Zaveri, co-founders, Plix, released a joint statement which read,
“Our collaboration with Hardik Pandya marks a major milestone for Plix. His energy and commitment to fitness resonate perfectly with our brand’s values. With Hardik at the forefront, we’re thrilled to infuse his dynamic energy into our new campaigns, tackling common issues faced by many Indians, such as curbing cravings and helping in reducing hair loss.”
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