Kai Havertz: Brand endorsements

This article contains information regarding German professional footballer Kai Havertz’ brand endorsements deals.

Kai Havertz’s brand endorsements— Puma, Mercedes, Hugo Boss, Capri-Sun, EA Sports FIFA 23, Calvin Klein, Crocs, Nike

Kai Havertz: Current endorsements

Puma

In October 2023, German athleticwear and footwear corporation Puma announced signing a multi-year partnership deal with the 24-year-old German forward.

As part of the deal, Havertz became the face of the brand’s “FUTURE” boot range for the next three years. 

Mercedes

Mercedes is a German luxury and commercial vehicle automotive brand established in 1926.

The Stuttgart-based company roped in Havertz in 2024 as a brand ambassador. The exact details of the partnership were not made public. 

Hugo Boss

Hugo Boss is one of the largest clothing brands in Germany.

In April 2024, the German fashion company announced signing a partnership deal with Havertz, who thus became its global ambassador on a multi-year deal. 

Capri-Sun

Capri-Sun is a brand of juice concentrate–based drinks manufactured by German company Wild.

Since January 2023, Havertz has been acting as a brand ambassador for Capri-Sun. As part of the deal, the German juice brand has run a large-scale campaigns focusing on educating children on the impact of littering and encouraging recycling. 

Kai Havertz: previous endorsements

EA Sports FIFA 23

EA Sports is a division of Electronic Arts that develops and publishes sports video games.

For FIFA 23 (the series has since been rebranded as EA Sports FC), the American company roped in Kai Havertz as one of the brand ambassadors for the game in August 2022. 

Calvin Klein

Ahead of the 2022 FIFA Men’s World Cup in Qatar, Calvin Klein, an American luxury fashion retail chain, announced Kai Havertz as a global ambassador for the tournament. 

Crocs

Casual footwear brand Crocs roped in Kai Havertz for its social media campaign titled “Guess Who?” in December 2021. 

Apart from Havertz, Crocs also roped in Canadian footballer Alphonso Davies, singer and social media star Bella Poarch, K-Pop sensation Tzuyu of TWICE, and social media star Kemio as brand ambassadors.

Nike

Kai Havertz had been a Nike athlete for his entire professional career before he jumped ship in 2023 to join German company Puma on a multi-year deal.