Kerala Blasters score Delfrez deal

Delfrez announced as an Associate Partner of the Kerala franchise.

Indian Super League side Kerala Blasters have announced Delfrez, a brand of India’s leading poultry conglomerate Suguna Foods, as their Associate Partner for the ISL 2021/22 season.

Nikhil Bhardwaj, Director, Kerala Blasters, commented:

“A big welcome to Delfrez into the KBFC family! There’s a great alignment of our visions, purpose and ambitions to be at the top in our respective fields. We look forward to building a fruitful association.”

MVR Krishna Prasad, Vice President, Suguna Foods, added:

“We are delighted and thrilled to associate with the young and energetic team of the league, Kerala Blasters FC for the upcoming season. The team has reaped enormous fans across the country and has played exceptionally well over these seasons.

“As a consumer brand, we have a strong connection across regions and this pandemic has given us a way to reposition and emerge bigger to reach out to more customers with healthier and easier meal options. Together we believe this association will bring new strides for both the brands in our respective spheres and we look forward to an amazing season ahead.”

Delfrez is a chain of retail outlets which operate under Suguna Foods Pvt. Ltd. Suguna is one of the leading poultry manufacturers in India and operates in 18 Indian states while offering a range of poultry products and services.