Croatian footballer Luka Modric has been revealed as a global brand ambassador of CoinW, a cryptocurrency asset trading platform.
The partnership will see the 2018 Ballon d’Or winner become the face of CoinW and work on various footballing and fan engagement activities with the brand.
With the 2026 FIFA World Cup coming up, Modric will headline various content and interactive programmes for CoinW. The 40-year-old will also work with the brand on educational content, making global audiences more aware of cryptocurrency and digital assets.
Nassar Al Achkar, Chief Strategy Officer at CoinW, commented:
“Luka Modric’s dedication and resilience inspire us to stay true to our mission. We are committed to building a trusted platform that empowers users to confidently enter and explore the world of digital finance.“
After a 13-year stint with Real Madrid, during which he won numerous UEFA Champions League titles and LaLiga titles along with other silverware, Modric moved to Italian club AC Milan last summer and is currently plying his trade there.
USA will face Belgium in the backdrop of rather testy and controversial circumstances as the…
German Formula One team Mercedes-AMG PETRONAS Formula One Team has announced a new multi-year partnership…
Formula One has signed a new multi-year partnership with Flexjet who has been announced as…
French Formula One team Alpine have announced a new partnership with Jeremy Clarkson and Lisa…
Imagine being the smallest nation to qualify for the 2026 FIFA World Cup, being completely…
Reigning Premier League champions Arsenal has announced a new multi-year partnership with hospitality brand, Legends…