Manchester City inks new deal with Unilumin

Premier League heavyweights Manchester City have recently announced a new multi-year partnership with LED display, lighting and integrated Metasight solutions company, Unilumin, who joins the club as an Official Global Partner. The deal will see Unilumin provide the club with large-scale LED screens at City’s new entertainment destination. Additionally, Unilumin will be integrated amongst various other club assets.

Jeremy Way, Vice-President of Strategy and Creative – Partnerships at City Football Group, commented,

“Unilumin’s world-leading technology has transformed our LED offering at the Etihad Stadium, delivering significant impact and value for both our partners and global fanbase. Through this new partnership, we are extending that capability into our upcoming entertainment destination, where immersive, large-scale LED technology will provide an engaging and flexible high-impact digital platform to communicate with fans and those visiting the area, reflecting our commitment to delivering world-leading technology across the entire site.”

Tiger Lin, Chairman of Unilumin Group, added,

“This agreement reflects the strong trust between Manchester City and Unilumin. Over the years, our collaboration has demonstrated what can be achieved in the sports industry, with Unilumin’s LED solutions forming an integral part of the Club’s world-class visual experiences for fans worldwide. Now we are unlocking new levels of visual impact as we bring innovative display technology beyond the stadium and across the Club’s wider entertainment destination. We look forward to jointly creating unforgettable experiences that set new benchmarks for the sports & entertainment industry.”