The Mumbai Indians have announced a partnership with Visit Maldives, roping it in as their Official Tourist Destination.
The deal will see the two parties work on several digital and media campaigns to make the Indian audience more aware of the Maldives and its offerings.
With this partnership, the South Asian country aims to establish itself as a leading tourist destination for Indian travellers.
Ibrahim Shiuree, CEO and MD of Visit Maldives, commented:
“This partnership with Mumbai Indians is a milestone moment for us. Cricket holds a special place in the hearts of millions in India, the Maldives, and beyond. By aligning with one of the most iconic Indian cricket teams, we are confident that we can inspire more Indian travellers to choose the Maldives as their preferred holiday destination.“
MI released the following statement regarding the partnership:
“Cricket and holidays are all about creating memories that last a lifetime. We look forward to the partnership with Visit Maldives and showcase the destination to our global fans across the world.“
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