Squarespace is an American website building and hosting company. It provides software and allows companies to use pre-built templates for website designing.
The New York Knicks announced this signature partnership in 2017, which is still going strong.
Sports Betting Partner
In November 2021, Caesars Entertainment was officially named as the Sports Betting Partner of the NBA franchise, the New York Knicks. Caesars Sportsbook is an entity of the company and signed a multi-year marketing deal with Madison Square Garden.
Caesars Sports holds branding and premium rights in the stadium for all Knicks games and also other special events.
Infosys is an information technology consulting company that, in November 2021, was announced as the Official Digital Innovation Partner of the New York Knicks.
This partnership includes creation of a command centre at MSG to enhance fan experience and deliver real-time operational updates. It also looks to elevate fan engagement by providing in-depth stats for the New York Knicks.
BetMGM is an online betting company that was announced as an Official Partner of the Knicks in November 2021. BetMGM gets significant exposure to all Knicks platforms and also gets featured throughout their MSG features.
The Clorox Company
The Clorox Company is the Official Cleaning And Disinfecting Product Partner of the New York Knicks since April 2021. Clorox is an iconic brand whose products do an incredible job at helping create cleaner and healthier environments, including MSG.
Exclusive 5G Partner
The telecommunication industry giant has its 5G framework spread across 60 arenas after agreeing multi-year agreements with 15 NBA franchises, of which the New York Knicks are one as well.