Premier league club Newcastle United have struck a sponsorship deal with American energy drink brand Monster Energy, the latter becoming the Official Energy Drink partner of the English football club on a multi-year deal.
As part of the agreement, Monster Energy will have “digital visibility at St. James’ Park”.
Commenting on the deal, Newcastle United’s Chief Commercial Officer Peter Silverstone said:
“Newcastle United is on an exciting and ambitious journey to grow our global reach and fanbase. On this journey, we are eager to align with partners that share our global growth ambitions.
“Monster Energy is a brand that continues to enhance its global presence in the sporting world, and we are delighted to build this partnership and grow in new markets together.“
Senior Vice President, Marketing, Monster Energy EMEA, Jimmy Goodrich, commented:
“We’re excited to begin our new partnership with Newcastle United. Monster Energy is looking forward to building its relationship with the club and its incredible fanbase both in the UK and abroad over the coming years.“
Modern day tennis is more about power from the baseline than finesse and deft touches…
Racquet sports apparel brand, Stack Athletics have recently announced that Australian tennis player Nick Kyrgios…
The Audi Formula One team, who are set to join the Formula One grid from…
Welsh football club Wrexham AFC have announced a new multi-year partnership with match-worn and signed…
Indian Premier League (IPL) franchise Lucknow Super Giants have announced a new multi-year partnership with…
The Audi Formula One Team, who will join the Formula One grid from the 2026…