Tennis News

Nick Kyrgios joins Stack Athletics as owner and creative director

Stack Athletics, a racquet-sports apparel brand, has announced that Australian tennis player Nick Kyrgios has come on board as an owner and creative director.

Kyrgios will work with Stack Athletics on design direction, capsule storytelling, athlete collaborations, and the overall aesthetic of the brand across tennis, pickleball, padel, and lifestyle apparel. 

On his new venture, Kyrgios commented:

Stack represents everything I stand for—making noise and pushing boundaries. We’re building a brand with real personality. If it doesn’t make people feel something, I’m not interested. Tennis has its traditions — I’ve never cared about fitting into them. As Creative Director, that’s the energy I’m bringing to Stack. Raw, expressive, unapologetic. This brand is for people who show up exactly as they are. No filters.

Jeremy Nef, President of Stack Athletics, said:

Nick is a massive addition to our team, bringing a style and attitude to help drive our company forward. He’s confident, a bit rebellious and willing to break the mold – just what our industry needs. His energy and individuality align with the culture we’re building.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

US Open renews Tiffany & Co. partnership

The United States Tennis Association (USTA) has announced a new multi-year partnership renewal with  luxury…

5 hours ago

Inter Milan renews Gruppo Gattinoni partnership

Italian football club Inter Milan has announced a partnership renewal with travel and events company…

6 hours ago

Manchester United’s transfer window: Midfield addressed, but defensive underbelly remains soft

In the off-season, Athletic transfer correspondent David Ornstein had predicted that Manchester United will be…

6 hours ago

Women’s T20 Asia Cup 2026 | Hong Kong vs India | Preview and Predictions

Here, we present our preview and predictions for the India–Hong Kong game at the 2026…

14 hours ago

From “Who Wants to Be a Millionaire?” to Champions League football, Dambrauskas has arrived

Lithuanian football coach Valdas Dambrauskas is going to lead Azerbaijani club Sabah FK in Europe’s…

16 hours ago

Nottingham Forest joins hands with Bally’s Intralot

Premier League club Nottingham Forest have signed a new multi-year partnership with iGaming operator and…

16 hours ago